ATandT Acquires Mobile Developer Plusmo
The deal allows AT&T Interactive and other AT&T subsidiaries to explore using Plusmo technology to create applications and widgets that work on the three most common consumer platforms: mobile, the computer and TV.AT&T acquired Sept. 30 privately held Plusmo, a provider of cross-platform mobile application solutions. AT&T said the deal would bring to the telecom giant an open standards technology that will hopefully simplify mobile application development. Terms of the deal were not disclosed but Plusmo will become a part of AT&T Interactive, and the Plusmo mobile application development platform is expected to be used by multiple AT&T subsidiaries, including AT&T Mobility.
"With the increasing demand for mobile services and applications, it's an opportune time for Plusmo to be joining the AT&T family," Krishna Vedati, Plusmo's CEO, said in a statement. "Plusmo's mobile platform capabilities will help contribute to AT&T's effort to accelerate consumer adoption of mobile applications as well as expand the opportunity for publishers, media brands, service companies and developers to reach a large and coveted audience across a broad range of devices."