Mobile and Wireless: Apple, Android Are Killing RIM: 10 Reasons Why Survival Seems Unlikely

By Don Reisinger  |  Posted 2012-07-09 Print this article Print
Virtual Keyboards, Anyone?

Virtual Keyboards, Anyone?

For some odd reason, RIM has decided to stick with physical keyboards in all its handsets. Apple and Google, however, have gone with virtual keyboards. What are the results? These competitors have a next-generation feel that makes the BlackBerry look like an antique. Too bad RIM took too long to figure that out.
Research In Motion's recent fall from popularity is one of the most surprising and rapid declines in mobile history. The company's BlackBerry products are being bypassed by consumers and enterprise users in favor of the latest Apple iOS and Android smartphone models. Meanwhile, RIM's CEO Thorsten Heins is under the impression that if it is only given the time to introduce its new BlackBerry 10 mobile platform, all will be well. But nothing could be further from the truth. RIM has no plans in place or impending that would improve its chances of recovering it place in the market. RIM's troubles extend far beyond its own market mistakes, as numerous as they are. The company is currently trying to compete against Apple's iPhone and iPad as well as Android-based devices. And unfortunately for the mobile firm, it's doing so to no avail. Apple and Android are killing RIM. Its chances of reviving its ailing operation appear to be slim to none unless something remarkable happens soon. Here, eWEEK looks at how Apple and Android are relentlessly cutting into RIM's markets and leaving it with precious little to rebuild upon.
Don Reisinger is a freelance technology columnist. He started writing about technology for Ziff-Davis' Since then, he has written extremely popular columns for, Computerworld, InformationWeek, and others. He has appeared numerous times on national television to share his expertise with viewers. You can follow his every move at

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