Enterprise Mobility: Apple iPad's Reign as Top Tablet Won't Last Forever: 10 Reasons Why

By Don Reisinger  |  Posted 2011-10-24 Print this article Print
It's a Numbers Game

It's a Numbers Game

The biggest issue standing in the way of Apples iPad is the sheer number of Android-based tablets coming to the marketplace. Over the next several months, prominent companies, including Amazon and others, will be offering Android-based tablets. As in the smartphone space, the sheer number of Android products shipping could cause the iPad to lose its control over the market.
At last count, Apple's iPad has more than 66 percent of the tablet market to its name. Android-based tablets, on the other hand, have only about 26 percent of the tablet space under their control. All other tablet makers that are trying to grab market share with their own platforms are trailing far behind those competitors. Considering all that, it appears that Apple will dominate the tablet space for at least the next year. But what will happen after that? Surely Apple will continue to sell a large number of iPads, and the company's products should continue to set new benchmarks in the tablet space. But as the Cupertino, Calif.-based company continues to face pressure from all sides, it might not take long for Apple to be toppled as the tablet leader. Of course, there are some that say it can't happen. They point to the iPad's success so far and say that Apple has cemented its position as the market leader. But those folks fail to realize that many people said the same thing about the iPhone. Although Apple's handset is the best-selling smartphone in the world, total worldwide sales of Android devices are easily eclipsing it. Therefore, it's worth pointing out that while the iPad might lead all devices in unit sales for the foreseeable future, it will eventually be overcome by competitors. This eWEEK slide show explains why.
Don Reisinger is a freelance technology columnist. He started writing about technology for Ziff-Davis' Gearlog.com. Since then, he has written extremely popular columns for CNET.com, Computerworld, InformationWeek, and others. He has appeared numerous times on national television to share his expertise with viewers. You can follow his every move at http://twitter.com/donreisinger.

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