Apple's iPhone 4S is reportedly experiencing battery issues, although Apple has yet to issue an official statement.
4S could be experiencing battery issues.
an Oct. 28 report in The Guardian,
Apple engineers have been
reaching out to iPhone 4S users in the United Kingdom, in an apparent attempt
to grapple with tumbling battery life on the devices. The newspaper quotes one
user as saying their battery power dropped 10 percent every hour the device remained
in standby mode.
Apple has yet
to issue an official statement on the matter.
Meanwhile, a discussion thread
on Apple's Website is filling
with users irate over their iPhone 4S battery life. "I checked and all my
settings are similar to my iPhone 4 (i.e., Bluetooth and ping off, brightness
pretty low, etc.)," one wrote. "Seems to lose 1 percent every 3-4 minutes, even
Others on that
thread reported battery drain approaching 15-20 percent per hour. Possible
solutions seem to range from a full restoration to disabling notifications.
In the broadest
strokes-i.e., confused users, rumors of Apple engineers pursuing a software fix
and intense media scrutiny-the situation with the iPhone 4S recalls that of the
iPhone 4, whose blockbuster release in 2010 was nonetheless marred by reports
of dropped calls whenever users gripped the device in a certain way with bare
Apple issued free rubber bumpers to iPhone 4 owners; the bumpers were designed
to block the device's exterior antenna rim from skin contact. The company
maintained that program for a few months following the iPhone 4's release,
before shutting down the whole issue with a note on its Website. In the end, it
ended up paying out some $175 million in bumpers.
A survey by
Piper Jaffray analyst Gene Munster suggested that the antenna issues, combined
with Apple's reliance on AT&T as its exclusive iPhone carrier, had harmed
sales of the device. That viewpoint was indirectly countered by Apple's
then-COO Tim Cook, who said during a July 2010 earnings call: "We're selling
everything we can make."
course, is now CEO of Apple. Should reports of an iPhone 4S battery issue
escalate to the point where the company needs to make a public response, he'll
almost certainly be the executive tasked with presenting it. Cook is reputedly
far calmer than his predecessor, Apple co-founder Steve Jobs, which could
translate into an utterly different approach to damage control.
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