The World Mobile
Congress conference, which kicks off Feb. 16 in Barcelona, Spain, will
definitely see the debut of two new smartphones from a pair of up-and-coming IT
vendors: Garmin and Asus.
On Feb. 12,
Asus, which is better known for its Eee PC mininotebook, and Garmin, which has
made a name for itself in the GPS (global positioning systems) market, announced
a pair of smartphones called the nüvifone M20 and nüvifone
G60.
This year’s
World Mobile Congress show is looking to turn into a dueling battle of
smartphone offerings. In addition to the Asus and Garmin offerings,
Dell is rumored
to be using the show as a launchpad for its own smartphone, and
Acer is
expected to release its own device that is set to compete again the
likes of
Apple, RIM BlackBerry and Palm.
The nüvifone G60
will feature 3G connectivity, and a satellite navigation system with preloaded
maps of North America and Western Europe. The nüvifone M20 also comes with
navigation, in addition to geo-tagged SMS, e-mail and photo sharing.
Looking for a GPS device? Learn more about them here.
Users can use
the phones’ GPS feature to receive their exact latitude and longitude, as well
as information on the nearest points of interest – including hospitals and gas
stations – while making calls.
In a press release, the company said it would announce pricing and
availability in "the first half of 2009." It made no mention of
carriers.
The rollout by
Garmin-Asus comes at a time when other players, especially those companies
already in the PC market, are considering a major leap into the smartphone
business.
Rumors abound
that Dell, the world’s second-largest computer maker, will use the World Mobile
Congress to debut its own smartphone.
Dell, which saw
its PC shipments fall in the fourth quarter of 2008 thanks to a moribund
economy, could be releasing a device that runs on both Microsoft’s Windows
Mobile OS and Google’s Android platform. Such a smartphone may appeal to
enterprise users in the market for an alternative to BlackBerry or Apple’s
iPhone.
Nonetheless, any smartphone maker faces an uphill battle in the marketplace.
"It would be extremely difficult to challenge either [the
iPhone or the BlackBerry], on the grounds that both have a large install base,
rabid followings and they’re easy to use,” John Spooner, an analyst for TBR,
said in an interview. “What Dell or Acer or anyone getting into the game has to
do is produce a device that’s sexy, simple to use, able to do things like take
photos, and cheap."
Editor's Note: This article has been updated with a quote from an analyst.