Expect Security, Google TV News

By Don Reisinger  |  Posted 2012-03-27 Print this article Print


5. Security will take center stage

Security is undoubtedly the biggest issue facing Android right now. And Google knows it. So, at Google I/O, expect the search giant to discuss security and the ways in which it plans to safeguard its many operating systems. To neglect security would be a huge mistake on Google€™s part.

6. The future of Google TV

At Google I/O 2011, Google TV made a comeback, as the search company discussed how it would attempt to appeal to customers in the living room. Since then, however, Google TV has been all but ignored, making some wonder if it should be discontinued. With rumors of Apple launching a television this year, however, discontinuing Google TV seems unlikely, making it increasingly likely the platform will be on display at Google I/O.

7. Expect search to play a role

It wouldn€™t be a Google-related event if the search company didn€™t discuss, well, search. From Android to Chrome OS to Google TV, search plays a crucial role in all the services that might take center stage at Google I/O. Google would be remiss not to discuss it.

8. Google+, anyone?

Online services outside of search have become quite important to Google as of late. And more recently, Google+ has arguably become its most important online consideration next to search. Realizing that, expect Google to discuss its social network and talk up app development for it. As Facebook has proved, social apps can mean big business€”and Google wants a part of that business.

9. A Google-branded smartphone and tablet

Although much of the discussion surrounding Google I/O will relate to development, there€™s also a good chance that the search giant will show off a smartphone and tablet under its personally branded Nexus line. The Nexus strategy worked brilliantly in the smartphone space, but Google hasn€™t followed the same path in tablets. The time has come for it to do just that. And Google I/O might be the place to do it.

10. An all-out assault on Microsoft

Lastly, expect Google to take aim at Microsoft at the Google I/O conference. Since its inception, Google has hated everything about Microsoft. Now, the search giant is starting to chip away at Microsoft€™s defenses, including Windows. Expect a rather significant chunk of Google I/O to continue that work.

Follow Don Reisinger on Twitter by clicking here

Don Reisinger is a freelance technology columnist. He started writing about technology for Ziff-Davis' Gearlog.com. Since then, he has written extremely popular columns for CNET.com, Computerworld, InformationWeek, and others. He has appeared numerous times on national television to share his expertise with viewers. You can follow his every move at http://twitter.com/donreisinger.

Submit a Comment

Loading Comments...
Manage your Newsletters: Login   Register My Newsletters

Rocket Fuel