Google Nexus 7 in the Market, Now You Just Have to Find One

By Chris Preimesberger  |  Posted 2012-07-13 Print this article Print

The powerful new tablet, designed primarily as a gateway to Google services and for selling movies, music, TV and other goods supplied by Google advertisers, immediately became the hottest hardware release in the company's history.

Google's newest connected device, the Nexus 7 tablet, showed up at retailers on Friday the 13th of July and went out the doors almost as fast as employees could shelve them.

They also started arriving in some -- but not nearly enough -- mailboxes for those who ordered early.

The powerful new tablet, designed primarily as a gateway to Google services and for selling movies, music, TV and other goods supplied by Google advertisers, immediately became the hottest hardware release in the company's history.

Swift Processor, Operating System

The 7-inch tablet, featuring a quad-core processor and the swift Android Jelly Bean 4.1 operating system, was introduced to the world on June 27 at Google I/O in San Francisco and came out on time in mid-July, as advertised. However, they're apparently selling so briskly (at $199 for 8GB and $249 for 16GB) that national chain stores such as Staples, Fry's and others already have whizzed through their allotments.

At least one prominent national retailer, Best Buy, was left in the dark on the new tablet. The company, which has been struggling in recent months and has closed some of its locations, had not received its shipment; its Website instead was promoting "The New iPad," the iPad 2, Samsung Galaxy, and a set of accessories for those items. No evidence of Nexus 7 sales was apparent.

On the #Nexus7 Twitter feed, a Best Buy employee tweeted: "LOL they don't ship us the cool stuff."

GameStop yanked its Nexus 7 tablet order page from its Website on the first day, apparently due to overwhelming demand; NewEgg showed nothing about Nexus 7 on a search.

Adorama, an East-Coast-based online retailer, said on its Twitter page that it was sold out and waiting for its next shipment from the manufacturer, Asus.

The Google Play page was one place that could be counted upon to place an order. BHPhotoVideo also had them available for order.

Back-Order Blues?

Asus/Google itself may have had the back-order blues in trying to get them in the mail for July 13 delivery. For example, Tweeter Robert L. Szkutak II posted: "I have Twitter proof I ordered in the first ten minutes when they were announced and mine hasn't shipped yet."

A number of early orderers were upset about not receiving their tablets in the first week of release. A disappointed Ahmed Omar tweeted: "So it turns out ordering late from a third party gets your product faster than ordering early directly from @google." Serge Jespers tweeted: "Still no shipping information on my#Nexus7. Guess I won't be playing with it this weekend."

The Nexus 7 competes less with Apple market-leading iPad and more with Amazon€™s popular Kindle Fire--mainly on size and price.

Here is an eWEEK analysis of two Nexus 7 teardowns; go here for an eWEEK product user's review slide show; and go here for eWEEK's user's review

Chris Preimesberger is Editor of Features and Analysis for eWEEK. Twitter: @editingwhiz

Chris Preimesberger Chris Preimesberger was named Editor-in-Chief of Features & Analysis at eWEEK in November 2011. Previously he served eWEEK as Senior Writer, covering a range of IT sectors that include data center systems, cloud computing, storage, virtualization, green IT, e-discovery and IT governance. His blog, Storage Station, is considered a go-to information source. Chris won a national Folio Award for magazine writing in November 2011 for a cover story on and CEO-founder Marc Benioff, and he has served as a judge for the SIIA Codie Awards since 2005. In previous IT journalism, Chris was a founding editor of both IT Manager's Journal and and was managing editor of Software Development magazine. His diverse resume also includes: sportswriter for the Los Angeles Daily News, covering NCAA and NBA basketball, television critic for the Palo Alto Times Tribune, and Sports Information Director at Stanford University. He has served as a correspondent for The Associated Press, covering Stanford and NCAA tournament basketball, since 1983. He has covered a number of major events, including the 1984 Democratic National Convention, a Presidential press conference at the White House in 1993, the Emmy Awards (three times), two Rose Bowls, the Fiesta Bowl, several NCAA men's and women's basketball tournaments, a Formula One Grand Prix auto race, a heavyweight boxing championship bout (Ali vs. Spinks, 1978), and the 1985 Super Bowl. A 1975 graduate of Pepperdine University in Malibu, Calif., Chris has won more than a dozen regional and national awards for his work. He and his wife, Rebecca, have four children and reside in Redwood City, Calif.Follow on Twitter: editingwhiz

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