Watch List for Entire Mobile and Wireless Industry
Watch list for entire mobile and wireless industry
HTC has done a good job converting from Windows Mobile to doing more units based on Android. And you'd have to be blind to not have seen one of their recent "YOU" campaign ads. Watch for more great products coming from this relatively new player in the "big leagues," including their new smartphone they introduced at the 2010 Consumer Electronics Show (CES) in Las Vegas last week.
2. E-book readers
Amazon's Kindle e-book reader is selling well, and Barnes & Noble's Nook was sold out for the holidays. Plastic Logic debuted the QUE, their new e-book reader aimed at business travelers, at the CES show. Apple may soon enter the e-book reader market as well.
This is an exciting, emerging market and will likely grow into the third mobile device that everyone will carry around, along with their smartphone and their notebook. Watch this video, created by Sports Illustrated, on how they envision a future with rich media might operate.
Look for bright spots as Clearwire's "Clear" WiMax services expand rollout around the United States. I'd like to see a MiFi product, perhaps from Sprint, with WiMax and 3G data on the back side and Wi-Fi on the front side.
I like what Connectify is doing to turn notebooks into hot spots. Hopefully they can extend this innovation to smartphones in 2010.
5. Noise reduction chips
I wish that more handset manufacturers will integrate noise reduction chips such as those from Audience to provide elimination of background noise when talking in a public place or driving. This provides immediate improvement in call quality to all users.
6. Dell, HP and Cisco
I would like to see Dell, HP and perhaps Cisco enter the smartphones market, perhaps with exciting Android-based handsets. Each one could differentiate by offering add-ins that would enhance their brand. For example, Cisco could have a smartphone with an integrated Flip video camera and HP could integrate the ability to print from their smartphone to any printer. Or one of these could make an acquisition (for example, Palm) and accelerate their market entry.
Let me hear from you if there's something not mentioned that you feel would make a huge improvement on the mobile market. If I agree, I'll write about it and give you credit.
Happy New Year to all readers of Inside Mobile!
J. Gerry Purdy, Ph.D., is the VP and Chief Analyst with the Frost & Sullivan North American Information and Communication Technologies Practice. As a nationally recognized industry authority, he focuses on monitoring and analyzing emerging trends, technologies and market behavior in the mobile computing and wireless data communications industry in North America. Since joining Frost & Sullivan in 2006, Dr. Purdy has been specializing in mobile and wireless devices, wireless data communications and connection to the infrastructure that powers the data in the wireless handheld.
He is author of Inside Mobile & Wireless, which provides industry insights and reaches over 100,000 readers per month. For more than 16 years, Dr. Purdy has been consulting, speaking, researching, networking, writing and developing state-of-the-art concepts that challenge people's mind-sets, and developing new ways of thinking and forecasting in the mobile computing and wireless data arenas. Often quoted, his ideas and opinions are followed closely by thought leaders in the mobile & wireless industry. He has a Ph.D. in Computer Science from Stanford University. He can be reached at email@example.com.
Disclosure Statement: From time to time, I may have a direct or indirect equity position in a company that is mentioned in this column. If that situation happens, then I'll disclose it at that time. I have an affiliation with IDG Ventures.