Enterprise Mobility: Kindle Fire Grabbing Control of Android Tablet Market: 10 Reasons Why

By Clint Boulton  |  Posted 2012-02-01 Print this article Print
1) Kindle Fire Powers Android Tablet Share

1) Kindle Fire Powers Android Tablet Share

Strategy Analytics revealed that the Kindle Fire helped power market share for tablets based on Google's Android operating system to 39 percent market share for the fourth quarter of 2011, up from 29 percent a year ago.
Amazon's Kindle Fire is an unabashed success, though how much of a success remains unknown thanks to the e-commerce company's refusal to disclose unit shipment sales for its Kindle line of e-readers and tablets. Amazon has only said it sold millions of Kindles and Kindle Fires during the holiday quarter. Furthermore the company's Q4 earnings were less than stellar, throwing more shadow than light on hardware sales. Still, most industry analysts have crunched their own numbers. But first, here's a level set: When word leaked that Amazon would launch an Android tablet, every high-tech pundit saw it as an affront to Apple and its world-dominating iPad. Speculation is about as iterative as software out of Google, so when further info leaked that the tablet would be priced between $200 and $300, people stopped calling it an iPad challenger and started predicting it would be the first hugely successful tablet to compete with existing offerings from Samsung, Motorola and HTC. Analysts now believe that's about right. Check out why in this eWEEK slide show.

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