Developers eager to start building iPhone applications examine the potential of Exchange support and enterprise products.
With Apple set to provide details this week of its planned iPhone
software development kit,
even developers of desktop Mac products are
looking forward to new business opportunities in the mobile space.
Alykhan Jetha, CEO of Marketcircle,
a developer of Mac OS X
applications, said, "The anticipation is very high within the larger Mac
developer space-including us here at Marketcircle-not only because this is a
Cocoa/OS X based-mobile platform, but also because the interface paradigm is
new and has some exciting, unexplored potential."
Jetha said, "There is concrete proof that the iPhone is everywhere-in
almost every country on Earth. ... The iPhone's a great device, and opening that
device up will create a new level of greatness. I think Apple and developers
like us can bank on increased market share both for the device and the
"There are many apps already [for jail-broken iPhones]," he
continued, "and so as soon as we get the SDK, those apps will become
"We are absolutely raring to go," said Wil Shipley, owner of
development company Delicious
"Developers recognize that the iPhone is the first pocketable
general-use, always-on, Internet-connected ubiquitous computing device. This is
going to be nothing short of a revolution," Shipley said. "I've
already started making a list of apps that I want to make, and am literally
giving away some ideas because I have more than I can possibly do."
"I'm currently developing an application for the iPhone, so I and my
entire five-engineer team are eagerly awaiting the announcement," said
Mike Lee, head and "chief primate" of software development group United Lemur.
"I, for one, have
declared Thursday a holiday, and intend to kick up my heels, pop some corn and
tune in," he said.
"I don't know a developer who's not interested in the iPhone, and most
are very excited about it," Lee added. "Some are already working on
iPhone applications; others are considering making their next project for the
"Everyone is thinking about how they are going to adopt the iPhone into
their current plans. I, myself, am benefiting greatly, as a lot of engineers
are willing to volunteer their time to work on United Lemur projects just to
have a chance to dip their toes in iPhone development," Lee said.
One often-cited bar to widespread corporate adoption of the iPhone has been
lack of native support for the proprietary Microsoft Exchange messaging system.
Though iPhones work with any IMAP or POP (Post
Office Protocol) e-mail through its own mail client, some corporations insist
on Exchange-centric features and installations.
Could an open iPhone SDK bring this about?