Microsoft's Windows Phone now offers some 30,000 apps. The platform could draw developers in the wake of HP's abandoning smartphones and Google's acquiring Motorola.
now boasts more than 30,000 applications, according to the Windows
Phone App List
, which breaks down statistics related to Microsoft's
Website graphs upward trend lines for not only applications filling the Windows
Phone Marketplace, but also total approved developers. Some 47 percent of applications
on the marketplace are apparently free, 20 percent are paid applications with a
free trial option and another 33 percent cost something.
is indeed enjoying an uptick in the number of Windows Phone applications and
developers, it could be the consequence of some fairly radical shifts in the
smartphone industry over the summer. First, Google announced its intentions to
acquire Motorola Mobility for some $12.5 billion, a move that could alienate
other Android manufacturers to the point where they give Windows Phone a second
look as a platform for their hardware offerings. Then Hewlett-Packard decided
to shut down its webOS hardware efforts, including its smartphones and TouchPad
those two events could have increased Windows Phone's attractiveness to
developers as a viable alternative to Android and Apple's iOS.
executives immediately moved to exploit the Google and HP news.
Published WebOS Devs: We'll give you what you need to be successful on
#WindowsPhone, incl. free phones, dev tools, and training, etc.," Brandon
Watson, Microsoft's director of developer experience for Windows Phone, wrote
in an Aug. 19 Tweet
By Aug. 22, he
claimed (again, via his Twitter feed) that some 1,000 interested webOS
developers had sent emails.
echoed a comment earlier in the week from Andy Lees, president of Microsoft's
Windows Phone Division, who responded to Google's acquisition plans with a
widely circulated statement: "Investing in a broad and truly open mobile
ecosystem is important for the industry and consumers alike, and Windows Phone
is now the only platform that does so with equal opportunity for all partners."
was meant to play off possible fears that Motorola, as a Google subsidiary,
will now enjoy certain advantages when it comes to Android, such as offering
the newest versions of the platform before other vendors. "The likes of
Samsung, HTC and LG obviously don't have any other choice than to say at this
point that they welcome the deal," Florian Mueller, an intellectual property
analyst, wrote in an Aug. 15 posting on his blog
. "But there's no way
that they can compete with a Google-owned Motorola Mobility on a level playing
other hope is that its upcoming "Mango" update
, due to final release
sometime this fall, will spur greater consumer adoption. Samsung, HTC, LG
Electronics and Nokia have all committed to building new Windows Phone devices
preloaded with Mango, along with Acer and ZTE. Some 500 new elements to the
update include expanded functionality for the Xbox Live and Office hubs, new
multitasking abilities and Bing deeply baked into the user interface.
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