Whither The Google Phone?

By Clint Boulton  |  Posted 2009-11-18 Print this article Print

Before I received the device from Verizon, I looked into the Droid at Best Buy (waiting in line at carrier stores is maddening and I've done it at AT&T and Verizon Wireless shops) and saw anyone from teenagers to soccer moms to knowledge workers like me looking into the Droid and the Eris.

So I'm forced to dismiss Rubinstein's claims as untrue daggers from a man feeling squeezed by iPhone and the litany of Android devices -- the sort of dismissive bluster that corporate leaders such as Microsoft CEO Steve Ballmer lobs at Google, Oracle CEO Larry Ellison lobs at IBM and former Sun Microsystems CEO Scott McNealy lobbed at IBM and Microsoft.

Rubinstein should spend a little more time worrying about sales for the Pre and Pixi and a little less time worrying about what others are doing. Scratch that -- maybe Rubinstein should order his team to copy what competitors are doing. It seems to be working for Motorola and HTC. He told the Times:

"The companies that will deliver the best products are the ones that integrate the whole experience - the hardware, the software and the services - and aren't getting one piece from here and one piece from there and trying to bolt it all together."

Spoken like a former Apple executive. Oh wait... Rubinstein was! Bashing the Droid for being a device comprised of hardware from Motorola and software and services from Google is exactly what you'd expect from the guy who helped bring the iPod to the world. It smacks of that Apple mentality that a device must have one singular maker and not be an amalgamation of different parts.  

It speaks to Tim O'Reilly's notion of  "one ring to rule them all."

Consumers don't care whether about the provenance of the device, so long as it works. And the Droid does.

All of this brings me to the alleged Google Phone. TechCrunch's Michael Arrington said that not only is it real, but it's coming in 2010. Arrington wrote:

"There won't be any negotiation or compromise over the phone's design of features - Google is dictating every last piece of it. No splintering of the Android OS that makes some applications unusable. Like the iPhone for Apple, this phone will be Google's pure vision of what a phone should be."

If this is true, it would certainly hew more closely to Rubinstein's mobile device philosophy.

Perhaps Rubinstein was merely lashing out in fear over the fact the mobile device world is slowly being taken over by Apple and Google.

The former makes the hottest smartphone in the land; the latter makes software and services that are quickly seeping into the mobile mainstream, and soon, it seems, its own device to support the software and services.   


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