Number of People Using Mobile Devices Doubles: comScore
comScore reports that the number of people using their mobile devices on a daily basis to access news and other information more than doubled between January 2008 and January 2009, to 22.4 million. As the enterprise work force has become more mobile, the use of laptops in many circumstances has given way to more powerful mobile devices.The number of people using their mobile devices to access online news and other information on a daily basis is rising sharply, according to a report issued March 16 by marketing research firm comScore. Between January 2008 and January 2009, the number of people who used their devices every day more than doubled, from 10.8 million to 22.4 million.
The total number of people accessing their news and information via mobile - whether daily, weekly or at some point during a given month - was just less than 63.2 million people in January 2009.
"We also note that much of the growth in news and information usage is driven by the increased popularity of downloaded applications, such as those offered for the iPhone, and by text-based searches," Donovan said in the report. "While smartphones and high-end feature phones, like the Samsung Instinct and LG Dare, comprise the Top 10 devices used for news and information access, 70 percent of those accessing mobile Internet content are using feature phones." As mobile devices have gained in processing power, an increasingly mobile work force has begun relying on their smartphones for many of the functions traditionally reserved for laptops. Devices such as the soon-to-be-released Palm Pre have exponentially increased the functionality of mobile devices. Nonetheless, the global economic climate has also weighed down this sector of the IT industry, with earnings for companies such as Palm on the decline.