The T-Mobile
myTouch 3G Fender Limited Edition smartphone, from HTC, became available
Jan. 20 for $179.99, with a new two-year service contract, the carrier
announced earlier this month.
Featuring a “Fender guitar sunburst-finish inspired
design,” the handset ships preloaded with classics from Eric Clapton,
including “Layla,” “Rock ‘n’ Roll Heart”
and “Wonderful Tonight,” as well as singles from Wyclef Jean, Avril
Lavigne and Brad Paisley.
The smartphone also comes with a 16GB microSD card, for storing
music and videos, a 3.5mm headset jack, the Android Market application Guitar:
Solo and Musical Light, and a user interface that allows toggling between
different views, to change songs or albums by touching the album art.
T-Mobile has also teamed with start-up doubleTwist, which
offers a free software application for managing and syncing music, videos and
images between the handset and a user’s PC or Mac. An exclusive version
comes pre-loaded on the Fender phone, though T-Mobile customers with other
smartphones running the Google Android operating system — such
as the Nexus One — will also be offered the doubleTwist
software.
“The myTouch 3G, which runs on Android, gives us an
open, highly customizable platform to create truly unique experience that go
beyond what’s possible on proprietary platforms,” said Andrew
Sherrand, T-Mobile vice president of product development, in a statement.
T-Mobile is a sponsor of Eric Clapton’s Crossroads
Guitar Festival, and on Jan. 20, a
commercial with Clapton promoting the 3G Fender Limited Edition began
airing.