Mobile and Wireless: Tablet Market Success: 10 Decisive Factors That Will Drive Growth

By Don Reisinger  |  Posted 2012-07-18 Print this article Print
Big Displays—Not Small

Big Displays—Not Small

There's a debate developing in the tablet space over the value of larger displays to smaller screens. Companies like Amazon and Google think smaller displays will be a ticket to profitability. Others, like Apple, aren't so quick to agree. Once again, Apple is correct. The top sales leaders so far have all been tablets with large screens. There's no indication that'll change. When will the market realize that?
The tablet market is an exciting space for vendors and consumers, alike. Well-known companies, such as Apple, Amazon and Google, are getting into the market, and today's customers have more tablet choices than ever. Whether they want smaller displays, larger screens or a host of other features they're interested in, they can find it. And the best part is, pricing across the industry ranges from the cheap (courtesy of the Kindle Fire) to the expensive Apple iPad. Looking ahead, the tablet market is in for some major changes. Tablet makers seeking to succeed will need to adapt to the changing times and anticipate consumer demand to garner robust sales and profits. Although past success can help, it's by no means an indicator for future performance in this rapidly evolving market. Here, eWEEK examines many of the important factors that will likely determine how well the latest tablets do in the market. It's not necessary that a particular a product come with all the following components, but it's sure a good idea if they come with most of them.
Don Reisinger is a freelance technology columnist. He started writing about technology for Ziff-Davis' Since then, he has written extremely popular columns for, Computerworld, InformationWeek, and others. He has appeared numerous times on national television to share his expertise with viewers. You can follow his every move at

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