Verizon LTE Markets Hit 337, With 33 New Coverage Areas

 
 
By Michelle Maisto  |  Posted 2012-07-18 Print this article Print
 
 
 
 
 
 
 

Verizon Wireless is extending its 4G LTE network to 33 new markets, expanding its LTE coverage in 32 markets and bringing its grand total to 337. The carrier now claims it offers LTE in more markets than all other carriers combined.

Verizon Wireless is rolling out its 4G Long-Term Evolution (LTE) network at warp speed.

As of July 19, the nation€™s largest carrier will extend its LTE network to 33 new markets, expand its LTE coverage within 32 other markets and put itself well on its way to meeting its year-end goal of covering 400 U.S. markets.

With its July 19 launches, its total number of covered markets will rise to 337.

€œWith more markets than all other U.S. wireless providers combined, our customers are the first to learn of the great advantages of the Verizon Wireless 4G LTE network for streaming video, downloading files, uploading pictures and so much more, at consistently reliable fast speeds,€ Nicola Palmer, Verizon Wireless chief technical officer, said in a statement.

You know, not to rub it in or anything.

Verizon€™s 33 new LTE markets are El Dorado, Magnolia and Russellville, Ark.; New London County, Conn.; Fort Pierce, Vero Beach and Melbourne/Titusville, Fla.; Columbus and Rome, Ga.; Burley, Idaho; Mattoon, Ill.; Anderson and Muncie, Ind.; Manhattan, Junction City and McPherson, Kansas; Lafayette and New Iberia, La.; St. Joseph, Mo.; Bozeman, Livingston, Kalispell and Missoula, Mont.; Goldsboro, Kinston, Roanoke Rapids and Rocky Mount/Wilson, N.C.; Zanesville, Ohio; Meadville and Punxsutawney, DuBois and Clearfield, Pa.; Orangeburg, S.C.; Sherman and Denison, Texas; Cedar City and Logan, Utah; Rutland and Bennington, Vt.; Lynchburg and Winchester, Va.; Bellingham, Wash.; and Beckley, W.Va.

The 32 markets in which the carrier is expanding its service are Mobile, Ala.; Los Angeles, San Diego and San Francisco, Calif.; Washington, D.C.; Fort Lauderdale, Miami and Sarasota-Bradenton, Fla.; Hilo, Honolulu and Kahului/Wailuku/Maui County, Hawaii; Blackfoot, Idaho Falls and Rexburg, Idaho; Peoria, Ill.; Indianapolis, Ind.; Wichita, Kansas; Baton Rouge, La.; Baltimore, Md.; Kansas City and Springfield, Mo.; Akron, Cleveland, Columbus and Toledo, Ohio; Allentown, Bethlehem, Harrisburg and Scranton-Wilkes Barre, Pa.; Columbia and Greenville-Spartanburg, S.C.; Provo, Orem and Salt Lake City-Ogden, Utah; Fredericksburg, Va.; and Seattle, Wash.

In €œreal-world, fully loaded€ environments, Verizon LTE users should experience 5 to 12 megabits per second on the downlink and 2 to 5M bps on the uplink.

Such speeds have encouraged a rise in data use among subscribers, and to address this€”as well as the consumer trend of using multiple data-enabled devices, such as tablets, personal hotspots, netbooks and gaming consoles€”Verizon Wireless began selling Share Everything plans June 28. Instead of focusing on a single device, the Share Everything plans focus on a data allotment that multiple users can attach multiple devices to.

AT&T followed suit with the July 18 announcement that it will begin offering Mobile Share plans, based on the same premise, in late August.

Verizon has promised that no one will be forced into such a plan€”existing customers, a Verizon spokesperson confirmed to eWEEK July 18, €œcan continue to use and purchase the Nationwide plans.€

New customers, however, have little choice; the Nationwide plans have since disappeared from the carrier€™s site. New subscribers are now offered the choice of a Prepaid plan or a Share Everything plan, which in certain instances can offer users, particularly families or businesses with multiple devices, notable savings.

AT&T, in its announcement, likewise assured customers that the plans are intended to offer choice and even savings.

€œThe more you share, the more you save,€ David Christopher, AT&T€™s chief marketing officer, said in the statement. €œThey€™ll be a good fit for a variety of new and existing customers. But if customers want to stay on their current plan or choose from our existing plans, they can do that, too. It€™s their choice.€

Follow Michelle Maisto on Twitter.

 
 
 
 
Michelle Maisto has been covering the enterprise mobility space for a decade, beginning with Knowledge Management, Field Force Automation and eCRM, and most recently as the editor-in-chief of Mobile Enterprise magazine. She earned an MFA in nonfiction writing from Columbia University, and in her spare time obsesses about food. Her first book, The Gastronomy of Marriage, if forthcoming from Random House in September 2009.
 
 
 
 
 
 
 

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