Enterprises that closely manage their wireless usage through smart,
established policies can save 10 to 35 percent on wireless costs,
Gartner announced in a Feb. 22 report.
Through 2014, 80 percent of Fortune 1000 companies are expected to move
from individual-liability wireless plans to corporate-liability plans
that pool together voice and data, Gartner says. However, currently
many companies don’t have thorough wireless usage policies in place —
despite the increasing need created by growing mobile device adoption.
“Policies are a crucial way of managing complex services,” Phil Redman,
a research vice president at Gartner, said in a statement. The reason
for the lack of policies, Redman explained, is that unlike other IT
policies, wireless tends to be brought in “through the back door,” at
the pressure of employees or segments of the business.
In creating a policy, Gartner encourages enterprises not to be limited
to a networking or telecom group, but to “look across IT.”
“A good method to ensure a strong policy is to incorporate a
centralized team across IT that will be impacted by mobile and wireless
decisions,” said Redman. “Wireless policies don’t’ have to be large
documents. Often the best, most-read and most widely adopted policies
are brief and to the point.”
Noting that the topic will be discussed at an upcoming Gartner summit
in April, the report offered 12 guidelines for helping enterprises to
establish policies. These include eligibility, or deciding who should
receive subsidized service, which Gartner says can largely be decided
by considering job title, job function and if a manager approves.
Another guideline regards how to support a range of devices, which
Gartner encourages enterprises to have a firm hand with, listing “which
devices they will not permit into the enterprise due to cost or
security issues.”
Other guidelines describe technical support, security, procurement
procedures and personal versus corporate liability — in which case
Gartner supports the latter, recommending that enterprises negotiate
the services and take fiscal responsibility for the user.
In January, J. Gold Associates wrote in a research note that
enterprises are still more likely to support BlackBerry handsets than
iPhones and described enterprise iPhone adoption as a “long, slow burn rather than a tsunami.”
Forrester Research, which expects smartphone adoption numbers to
continue climbing until smartphones are in the hands of more than 70
percent of U.S. information workers, also recommended, in a Jan. 6
report, that enterprises better manage their wireless policies and
fees.
The firm went on to say that it found that more
enterprises offered corporate-liable plans to BlackBerry users, while
iPhone users were more often on personally liable plans, in which the employee paid for some or all of the device’s monthly bill.
The Gartner guidelines additionally include addressing mobile telephony
expense procedures, maximum spending limits and creating an enterprise
liability statement, in which details such as where employees may or
may not use a device — such as while driving — are specified.
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