Google enjoys more than 9 percent of worldwide mobile searches through Opera's Mini mobile Web browser, according to a new report. Opera said the Opera Mini was used by 50 million people to call up more than 23 billion Web pages in January. Yahoo only commands 4.3 percent of this mobile search market, with Bing notching a mere .03 percent of all page views. Meanwhile, Google said it is leveraging a Mobile First rule; when Google unveils new services for desktop computers, the company will release a mobile version of equal performance.
More than 9 percent of all page views on the mobile Web in
the United States come through Google's search engine in January, according to a fresh report
from browser maker Opera.
Opera calculated the statistics driven to its Opera Mini mobile
browser, which it said was used by 50 million people
to call up more than 23 billion Web pages for the month.
Opera Mini is
not yet available on Apple's iPhone
so the searches came through Nokia smartphones, Google Android devices, RIM's BlackBerry gadgets and other phones.
For perspective, Yahoo only commands 4.3 percent of this mobile search
market, with Bing notching a mere .03 percent of all page views.
Clearly, the big three in search have a lot more competition on the
mobile Web than they do on the desktop. Google commands 65.4 percent in
the United States, with Yahoo and Bing grabbing 17 percent and 11.3 percent
The Opera Mini in particular has seen an uptick in use,
with a 7.4 percent increase from December 2009 and a huge 149 percent boost
from January 2009. Opera Mini users created more than 337 million megabytes of data
for mobile operators worldwide.
Opera CEO Jon von Techner
in a note about the mobile report that search and social networking are driving mobile Web use.
While Opera didn't study devices used to make searches
via the Opera Mini browser, it's likely Nokia smartphones in Europe and new Google
Android devices such as Motorola Droid and Google Nexus One, as well as RIM
devices such as the BlackBerry Bold and Storm, are major vehicles for the
Google sucked up the spotlight with its
mobile technologies at Mobile World Congress
, where more than 55,000 people flocked
to revel in the magic mobile devices and applications offer.
"With the continued growth of smartphone usage --
increasing by more than 30 percent year over year, with mobile Web adoption
proceeding at a rate that is eight times faster than the equivalent point 10
years ago for the desktop, with more than half of the new Internet connections
coming from mobile devices -- it's clear that we're experiencing a fundamental
shift in how we access information," wrote Vic Gundotra, Google vice
president of engineering for Google Mobile, in a
Feb. 25 blog post
Gundotra added that Google is leveraging a Mobile First
rule, noting that when Google unveils new services for desktop computers the
company will release a mobile version of the service or application of equal performance. These mobile apps
Google's massive cloud of parallel servers.
Google did this in December for the launch of its
real-time search effort,
Google Goggles visual search and other mobile efforts.
Earlier this month, Google rolled out Google Buzz for Gmail and offered
a corresponding Buzz mobile app for users to download for Android devices
Perhaps it is more appropriate to call this strategy of
releasing desktop and mobile apps at the same time Mobile Concurrent. In any
case, Google has a lot in store for the mobile Web in 2010.