Google triggered roughly 30 search algorithm improvements for the month of December. The company continues to be transparent for its users.
(NASDAQ:GOOG) made 30 improvements to its search engine through December,
including upgrades to Image Search, the +1 button and Google Instant search.
The +1 button,
Google's tool for signaling to users that they approve of something they find
on Google, will now only appear when a user hovers over a result or when the
result has already been assigned the +1 designation.
Google tuned the
Image Search landing page quality signals, a bid to boost image result
relevancy. The company is providing better spam detection for Image Search.
improved its algorithm for selecting site links, or Web links within search
results that help users navigate Websites. In this improvement, Google said it
could show site links that are more specific by a searcher's metropolitan
augmented its Instant predictive search software for Japanese, explaining:
"For languages that use non-Latin characters, many users use a special IME
[Input Method Editor] to enter queries. This change works with browsers that
are IME-aware to better handle Japanese queries in Google Instant."
important because Google counts on Instant to drive faster searches, which it
believes leads to more searches.
again improved its rich snippets, which allow Web masters to tag their content
to improve its relevancy in the search engine. This time around, Google altered
its process for detecting sites that qualify for shopping, recipe and review
infrastructure for autocomplete improves how the autocomplete algorithm handles
spelling corrections for query prefixes, or the beginning part of a search.
Users who leverage autocomplete generally won't type more than the first few
letters of a word before autocomplete kicks in.
There are also
new, live results for NFL.com and ESPN's NCAA Football results, a move that
displays the latest scores, schedules and standings for games and teams. Good
news for music lovers: Google has enhanced search results for music lyrics.
plenty more changes, which users can learn more about in this blog post
traditionally closely held its search-engine changes. The company began detailing its search-engine changes
November, part of its plan to be more transparent about the approximately 500
algorithm tweaks it makes each year.
disclosing the changes in the face of the Federal Trade Commission's antitrust investigation
into its core business. The European Commission is also scrutinizing Google.