Google uses Social Search to integrate Google+ posts on Google.com for + users signed into their Google accounts. Also, Google Books users may share books they like on Google+, and +1 them.
When Google (NASDAQ:GOOG) launched its Google+ social
network June 28, the search engine promised it would ensure the social
network would integrate with the company's other Web services
Early Google+ users called strongly for integration of + with Gmail
, the popular
Webmail application, and the company promised it is working on this. However,
other Google+ integrations have beaten the Gmail wedding to the punch.
Users signed into their Google accounts will see Google+
posts shared publicly they're connected to on the Google+ network. This is
basically an extension of Google's Social Search feature
, which lets users signed in see blog posts,
reviews and other content from searchers' contacts in search results.
Google+ Product Manager Sagar Kamdar explained:
"Let's say I'm logged into my Google Account, and I
search on Google for "uncle zhou queens." I've heard a lot of great
things about this restaurant, and we're visiting NYC soon, so we want to figure
out all the best eats in town. I also happen to have Andrew Hyatt in one of my
Google+ circles. Oh, and it turns out he just made a public post on his Google+
account about Uncle Zhou in Queens."
Kamdar showed how Hyatt's post may appear on his results page for the query "uncle
Users will need to be Google+ members logged into their
Google accounts to enjoy the new social search integration.
In another, more quiet Google+ integration, users of the Google Books book service
can both share information about books they are
reading with their Google+ Circles, and +1 them, the button that serves as the equivalent of Facebook's Like button.
A reader who wants to share a book they are reading with
their Google+ contacts can click the Google+ Share box on the About the Book
page or in a Google Books preview, post a note, then pick which circles with
whom they want to share about the work and click the share button.
This message, along with a snapshot of the book cover, description
and title linking back to the Google Books About the Book page, will surface in
the poster's Google+ stream.
Or, users may choose to just paste the About the Book or
Google Books preview URL into their share box on Google+. Any title that users +1
will appear in their profile on the +1 tab.
Google's search and Google Books search integration with
Google+ are two minor examples of how the search engine is weaving Google+ into
the fabric of its users' overall Google experience.
The company will obviously
take more strenuous privacy steps for major integrations of + with Gmail, Google Apps,
YouTube and other Web services.