Repeat the Analysis Process Weekly
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Step #5: Repeat the analysis process weekly
Getting back to the analysis: Once you have scored a number of
queries, looked into the bad ones and tried to understand how hard (or
easy) it is to find answers to particular questions, repeat the process
a week later-and a week later still.
Now, armed with about a months' worth of analysis, you should be
ready to take the next step and build an ROI case arguing for greater
investment with respect to the actual information access challenges
faced by your organization.
What if your company already measures search? Then ask a deeper
question: are you measuring the search engine or findability? Query
logs can only tell you what people are searching for. You can't
necessarily infer what they couldn't find. If you conclude that,
you may be looking more at the search engine than the user. One
concrete step you can take is to interview the top users. They can
often tell you what the search solution does well and where
improvements are needed.
Sid Probstein is CTO at Attivio.
Sid is responsible for technology strategy and innovation. Sid brings
to Attivio more than 15 years experience leading successful engineering
organizations and building complex, high-performance systems.
Previously, Sid was CTO at GCi, where he headed up development of the
company's next-generation commerce platform. Sid also served as VP of
Technology at Fast Search & Transfer (now Microsoft), where he
developed next-generation search, text mining and multimedia
capabilities.
Sid also served as VP of Engineering at Northern Light
Technology, where he produced the very first enterprise version of the
award-winning search engine. Sid was also Director of Software
Engineering at Freemark Communications, where he helped implement the
first "free" e-mail service. Sid was also Principal Architect/System
Manager at John Hancock Financial Services, where the integrated sales
illustration and client management system he designed was featured as a
Microsoft Solution-in-Action case study. Sid can be reached at sid@attivio.com.
Sid Probstein is CTO at Attivio.
Sid is responsible for technology strategy and innovation. Sid brings
to Attivio more than 15 years experience leading successful engineering
organizations and building complex, high-performance systems.
Previously, Sid was CTO at GCi, where he headed up development of the
company's next-generation commerce platform. Sid also served as VP of
Technology at Fast Search & Transfer (now Microsoft), where he
developed next-generation search, text mining and multimedia
capabilities.
Sid also served as VP of Engineering at Northern Light
Technology, where he produced the very first enterprise version of the
award-winning search engine. Sid was also Director of Software
Engineering at Freemark Communications, where he helped implement the
first "free" e-mail service. Sid was also Principal Architect/System
Manager at John Hancock Financial Services, where the integrated sales
illustration and client management system he designed was featured as a
Microsoft Solution-in-Action case study. Sid can be reached at sid@attivio.com. 
