Yahoo
announced two new features for SearchMonkey and Facebook.
The new updates to SearchMonkey allow a site designer with flash video,
games, spreadsheets or presentations embedded on their page to add lines of
code that will make their page appear as an enhanced result in Yahoo’s search
results.
In other words, if a site administrator wants to post a video of his
corporation’s CEO giving a briefing, the
administrator can integrate two lines of code that will show the site as an
enhanced result; when users click on the thumbnail image from the video beside
the search result, they’ll be able to watch the CEO
briefing on the search results page.
Yahoo has opened up much of its search capability to developers lately.
On Feb. 11, the company rolled out a number of new developer innovations to
the Yahoo Search BOSS API, allowing
increased access to structured data and the ability to create longer abstracts.
The change allowed developers access, through the BOSS API,
to the structured data that Yahoo SearchMonkey pulled from Web sites via Yahoo
Web Crawler. SearchMonkey, a pillar of the Yahoo Open Strategy, was
introduced in May 2008.
In another announcement, Yahoo has also begun offering its embeddable IM
application for Web pages, Pingbox, for Facebook.
The customizable widget can be placed on one’s Facebook profile, allowing
visitors to the page to send instant messages without needing to sign into
Yahoo Messenger.