Security Is Focus of DemoFall Day 2

SAN DIEGO—Focused on protecting online environments, a number of companies opened the second day of demonstrations at the DemoFall conference here with a range of new enterprise and consumer-facing security products.

The companies—ranging from established players such as Trend Micro to startups like MyPW—took to the stage on Sept. 27 in an attempt to create buzz around security and identity management solutions.

The Demo conferences have become known as a proving ground for new technologies: Now-household names such as Java, Tivo and the original Palm Pilot all made their debuts at past Demo conferences.

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Among the startups trying to make a name for themselves at DemoFall was Data Security Systems Solutions. At the conference, the company took the wraps off its OTPK (One-Time Private Key) technology, which enables online digital certificates for the consumer market. By using OTPK, companies can introduce digital certificates to consumers for financial transactions and e-government and auction sites, among other things.

Click here to read what eWEEK Labs found on the first day of DemoFall.

Data Security Systems Solutions executives said OTPK could also be used in enterprise environments to sign documents—for example, for documents that need proof of origin for compliance with the Sarbanes-Oxley Act. The flexibility of the technology, they added, also will allow consumers to provide legally binding digital signatures via mobile phones.

MyPW introduced its namesake product, an online service that allows Web sites to offer two-factor authentication. There are hardware-token authentication solutions already on the market, but MyPW is different in that it is a Web service (for which companies pay $1 per user per month).

To use MyPW, end users are provided with a password token device that provides a code that refreshes every 30 seconds. That code is then provided, along with a user name and password, for two-factor authentication.

eWEEK Labs Senior Writer Anne Chen talks about how this Demo show compares to past ones. Click here to listen to the podcast.

Also at the conference, PerfPass debuted the beta of a service that allows users to access Web sites without registering. The service allows sites to ask users for access to anonymous "Perfs," or interests, removing the need for registration as well as mitigating privacy concerns. Organizations that offer PerfPass on their Web sites can provide customized content along with user privacy and anonymity, PerfPass executives said.

Not all the companies that have launched products at DemoFall so far are newcomers. Trend Micro showcased ICSS (InterCloud Security Service), a security solution aimed at protecting ISPs, universities and network providers from botnets. ICSS, which uses Trend Micros Behavioral Analysis Security Engine, can be used by IT managers to identify zombie computers and to neutralize them.

Along with security solutions, the second day of demonstrations at the DemoFall conference also featured companies touting enterprise application solutions, search products and VOIP (voice over IP) technologies.

Senior Writer Anne Chen can be reached at anne_chen@ziffdavis.com.

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