In the competitive mobile and wireless market, newcomers who deliver technical and business innovation can quickly carve out a significant share. As we weather the global economic crisis and the mobile and wireless market faces a possible decline of sales, innovators may have the greatest chance of survival. The mobile and wireless market needs a unifying architecture that encourages independent innovation. Knowledge Center contributor Michel Gien explains how mobile virtualization can help businesses deliver this innovation.
In the innovation life cycle, innovative ideas emerge when technology meets
needs. Ideas are innovative when they are developed in a timely fashion and are
supported by a sound business model. Delivering late to market in today's market
can drastically reduce the benefits. Innovative organizations require fertile
grounds for seeding ideas, a vehicle for bringing them to reality and a
business to drive revenue.
Today's mobile solutions result from tedious integration of hardware (chip sets
and peripheral devices) and software (system, frameworks, applications and
services). The most successful players in this marketplace have the resources
required to rapidly integrate new technologies and bring them to market.
Ironically, very tight coupling of the components is a detriment to open
innovation in this market. These dependencies have led to risky product
development cycles where non-optimal choices in the selection of a single
component have increased time to market and minimized the products' return on
The mobile marketplace is in need of a unifying architecture that encourages
independent innovation in each of the key technologies, while serving as a
catalyst for open innovation mash-ups and promoting new business models aligned
with today's Internet services business. Virtualization is an excellent
candidate for enabling this new way of building mobile devices.