Google acquires virtual tour provider Quiksee to bolster its Google Street View feature of Google Maps. Paired with QuikSee technology, Street View might eventually allow users to geotag videos they shoot and upload them.
Google has acquired Israel-based
Quiksee, whose software
allows users to create 3D video tours that leverage location.
Financial terms of the deal were not made public, though publication
Haaretz, which originally reported
the deal Sept. 13, said it was for $10 million.
Google and Quiksee confirmed the company is joining Google's Geo team, which
includes Google Maps and Google Earth. Haaretz described the deal as the
"missing link in Google's Street View feature" for Google Maps.
Google Street View allows users to view photos taken from cars that patrol
streets around the world.
Paired with Quiksee technology, Street View might eventually allow users to
geotag videos they shoot and upload them to make Google Maps more interactive.
Google is mum on what exactly it will use Quiksee technology for.
"We're excited to welcome Quiksee to Google, but we don't have
additional details we can share at this time," a Google spokesperson told
"We've learned a lot from our previous work at Quiksee, and we look
forward to bringing our experience, creativity and insight to Google,"
on its Website
"Both Google and Quiksee share the same innovative vision, and while we
can't share any future product plans, we look forward to the opportunity to
contribute and do great things together in the future."
Quiksee, founded by Gadi Royz, Assaf Harel, Pavel Yosifovich and Rony Amira,
is the second Israel-based startup the search engine has acquired this year.
widget provider LabPixies in April to pad its
social software arsenal as it seeks to take on Facebook.
In fact, most of Google's acquisitions in 2010 have been social in nature,
including widget maker Slide
, virtual currency provider Jambool, social aggregator
Angstro and social game provider SocialDeck.