Google Offers launched to challenge Groupon in Portland, and it is coming to New York City, San Francisco and Oakland soon. Sign up to request Google Offers in your city.
23 confirmed it has rolled out its Google Offers Groupon clone service in
Portland, Ore., offering people in that city local discount deals of 50 percent
or more to restaurants, bars and other stores.
The Google Offers
page also currently invites users to sign up to receive local deals in New York
City, Oakland/East Bay, Calif., and San Francisco.
cities are not yet represented in the drop-down menu may click to enter their email
addresses and zip codes to let Google know they want Google Offers in their
launched a marketing campaign inviting Portlanders to sign up for a test of
Google Offers-to get great deals delivered right to their in-boxes,"
Google told eWEEK. "Offers is part of an ongoing effort at Google to make
new services that give consumers great deals while helping connect businesses
with customers in new ways."
closely hews to the formula popularized by Groupon, which rocketed to stardom
in 2010 and spurned
a $6 billion acquisition bid from Google in December. Groupon, which competes
with LivingSocial, Gilt Groupe and others, went on to raise $950 million from
investors and has met with bankers to discuss an initial public offering.
failed acquisition bid for Groupon, word of Google
in January, suggesting Google was preparing the service in
its Web service pipeline in the event it couldn't bag Groupon.
an early fact sheet, Google fashions marketing material for an offer, emails it
to local subscribers and advertises it on the Google Offers Web page.
receiving the local deal of the day-may buy that deal. When enough people have
made the purchase through Google Checkout, the deal kicks in. Users may then
redeem their coupon at a local store by printing it out beforehand or on their
reportedly pay out 80 percent of a business' revenue share three days after its
deal runs. Google will hold the remaining 20 percent for 60 days to cover
refunds before sending the rest.
Ironically, Google Offers is going to beta in Portland amid Margo
from the post of vice president of Google's Global Sales Operations to become
Groupon's new COO.
That's a big
coup for a company making hundreds of millions of dollars by offering customers
discounts to their local businesses.
Google Offers has just been named in a blanket lawsuit by Walker Digital, which
in Delaware court the services infringe four patents related to online deal making.