The Budding Relationship Between SMBs and Social Media

By eweek  |  Posted 2011-03-28 Email

In his recent book, Social Marketing To The Business Customer, author Paul Gillin explains how to use social networks such as Facebook, LinkedIn and Twitter to create new links to existing customers and find new customers. In this exclusive interview, Eric Lundquist speaks with Paul Gillin to uncover new techniques to using social media to find new customers.

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