The Third Web
The third Web will be a storehouse of business logic as well as data.Web services represent the third attempt to rebuild enterprise IT on the standards-based foundation conceived by Tim Berners-Lee. To realize that vision, vendors and IT pros must resist some familiar temptations and avoid some traditional mistakes. The first Web was a tool of research, and it has succeeded beyond all expectations in putting facts at our fingertips. In the process, though, it has also provided split-second access to harmless nonsense and malicious deceptions, dimming the luster of that first attempt to redefine our way of life and work.
The first lesson learned from the Web should be that quality matters at least as much as convenience. The Web can serve a valuable role as a global source of both the profound and the inane, but an enterprise-oriented Web needs tools such as the source authentication of IPv6 at the infrastructure layer and the professional analysis of a competent research staffwhether in-house or outsourced, but in either case more discriminating than Googles PageRank algorithmat the content layer to refine what it delivers.