Twitter July 30 began testing "Suggestions for You" to connect users to more of the 100 million accounts on the microblog. Twitter is trying to follow Facebook's success in helping people find other people with similar interests.
Twitter July 30 began testing "Suggestions for You," a small but
potentially engaging feature geared to expose users to more of the 100 million
accounts on the microblog.
Suggestions will appear under the Find People section sandwiched between the
"Browse Interests" and "Find People" tabs on Twitter.com.
Users who like a suggestion they see can click to follow per usual, or click
hide to wish that account away from the suggestions they may see.
Most users aren't searching Twitter the way they search Google, Bing and
other search engines, or using the hash tag to find common topics, themes and
This minimizes the likelihood that they will bump into other users and commercial
accounts that might interest them.
This, in turn, tempers the usefulness of the Website because if people
aren't connecting with others, they're not sharing more information, which is
the currency of any social network that wants to show users more ads and deals
Suggestions for You aims to change that on Twitter by using relevance
algorithms that gauge what users are interested in and who they know on
The utility suggests people and accounts that users don't already follow but
may find interesting. Twitter said
suggestions are based on people users
follow and the people they follow.
Over time, users will see recommendations for similar users when they see
another account's profile.
Twitter is trying to follow Facebook's success in helping people find other
people with similar interests. Indeed, Suggestions for You apes Facebook's
popular "People You May Know" suggestions on the right of users'
Twitter said it will offer an API to help
developers make these features available in their desktop, mobile and Web
Read what others are saying about the Suggestions for You tool on TechMeme here