Microsoft Offering Free CRM Add-ons, Services
Microsoft opens its Convergence conference in New Orleans by announcing that a variety of its newest CRM add-ons and services will be offered at zero cost. The free items include eight new Microsoft Dynamics CRM Accelerators, or business-oriented software extensions, and a new SLA for CRM Online customers.Microsoft announced at Convergence March 10 that it would make a number of its latest CRM add-ons and services free, including eight new Microsoft Dynamics CRM Accelerators.
In addition, the company also announced a free Microsoft Dynamics CRM Online March 2009 Service Update and an SLA (service-level agreement) of 99.9 percent uptime to all Microsoft Dynamics CRM Online customers. The update features Internet lead capture, which helps drive qualified leads into the sales pipeline, as well as cloud integration services. To sweeten the deal for developers who attended the conference in New Orleans, Microsoft offered savings on CRM Online and the Microsoft Dynamics suite to attendees.
The cost reductions are the latest in Microsoft's aggressive moves to promote its CRM. In April 2008, Microsoft rolled out its CRM Online package with a price and options aimed at undercutting SAAS provider Salesforce.com.