Windows & Interoperability: Microsoft Windows Phone 7 Series Challenges Google, Apple
Microsoft is trying to revamp its smartphone OS franchise with Windows Phone 7 Series, which it officially announced at the Mobile World Congress in Barcelona Feb. 15. In addition to integrating Xbox Live and Zune, Windows Phone 7 Series groups mobile applications and Web services into a series of "hubs": "People," "Pictures," "Office," "Music & Video" and "Games." Hardware partners for the initiative include HP, HTC, Sony Ericsson, LG and Samsung. Microsoft plans to have phones running Windows Phone 7 for sale in time for the 2010 holiday season. If Windows Phone 7 Series is to reverse Microsoft's declining market share in the mobile space, it will need to appeal to both consumers and the enterprise.