Google Babble Will Streamline Communications Services: Report
Google is said to be working on a unifying effort called Babble, which would enable its apps to share data and interact.Google has been up-front about its desire to streamline to become a more focused company. Likely as part of that effort, Google reportedly is working on a project that will bring all of its messaging platforms under a single umbrella, expected to be called Babble. Geek.com reported the rumor March 18, citing multiple sources who the news site said reported to it separately. Google's various communications platforms—Google Talk, Hangout, Voice, Messenger, Chat for Drive, etc.—don't interact well, if at all. But if Google could find a more complementary approach, it could have a serious impact on BlackBerry's popular Messenger service and Apple's iMessage. With Babble, Geek.com explained:
You can share photos in chat windows just like you would in G+ Messenger, start a Hangout with anyone in your contact list, and the conversations are threaded across all the existing services. Moving forward, the individual services will all be pushed onto the single platform, and you'll be able to use the same chat window across all of Google's products with the same features available everywhere. It's not so much releasing a new product as it is pulling together all of the existing products under a single branding. ... In order to use Google's chat service, especially the new Babble service, you'll need to be using it the way Google wants you to use it. That's not going to sit well with many users at first, but the quality and performance of the service will be more than enough to make most users happy.