IDC, TBR Name IBM an IaaS Cloud Leader
"TBR believes that IBM leads other vendors in application transformation because it provides customers a broad portfolio, complete with a dedicated services arm that allows it to cater to individual enterprise needs," this TBR report said. In the report, IBM's cloud platform achieved high marks for providing developers with application portability, as well as enabling integration between applications from the same vendor and supporting APIs that extend to other vendors. "IBM Cloud's elevated position in IaaS revenues is at least partly due to the maturing of the cloud marketplace," said Charles King, principal analyst at Pund-IT. Initially, cloud revenues were driven by public cloud deployments that favored AWS' go-to-market strategy, but as that market matured and cloud services began playing increasingly important roles in mainstream IT, enterprise customers went looking for vendors that understood and were able to address their fundamental needs, King said.Indeed, in his firm's report, IDC Chief Analyst Frank Gens said, "Technology and business innovators, almost daily, are creating new ways to deliver the benefits of cloud services to the market and so the territory steadily expands and definitional boundaries are repeatedly tested and sometimes shift." These recent reports indicate a possible resurgence for IBM Cloud, which has rarely been ranked among the top three cloud providers overall. Typically, the top three cloud providers are listed as AWS, Microsoft and Google, in that order. However, in January, two independent reports from Forrester Research and Synergy Research named IBM a leader in hybrid cloud management solutions. Just last week, NetworkWorld reported that a recent Morgan Stanley survey showed that a number CIOs said they believe Microsoft could overtake AWS in the cloud in three years. That survey showed IBM behind AWS, Microsoft, Google and VMware in the cloud race. However, according to King, "IBM leads that list by both reputation and design." King said IBM's purchase of SoftLayer in 2013 was driven in large part by the company's strong presence in global enterprises—SoftLayer counted more than 90 percent of the Fortune 100 as customers. "Combined with IBM's leading position in enterprise computing solutions, the pair forms a formidable cloud combination," King said. "IDC's new rankings confirm that point, and I expect future cloud market analyses will continue to place IBM at or near the top of IaaS rankings."
"As a result, AWS, Microsoft and other IaaS contenders have spent the past 12 to 18 months stressing the 'enterprise readiness' of their cloud services," King noted.