SOASTA, Help Users Access, Analyze, Optimize data

By Darryl K. Taft  |  Posted 2016-07-11 Print this article Print
data processing

Most commercial Web and mobile user experiences depend heavily on third-party content to deliver everything from syndicated content to video to advertising to interaction with social media, Gardner said.

"It is quite common for us to discover that customers and prospects don't know how many third-party resources are being used and where, much less the impact of those resources on site performance and, ultimately, user outcomes," he added in a statement. to Help Users Access Open Data

Meanwhile, in a separate move to help organizations more easily access and work with data,, a new company that facilitates finding and using data to solve problems, launched on July 11. also announced that it secured $14 million in a Series A round of funding led by Shasta Ventures, with additional investment from other venture capital firms and more than two dozen angel investors. focuses on providing users with access to open data to use for solving problems. Open data is data that can be freely used, modified and shared by anyone for any purpose. And it is shaping up to be one of the most important forces impacting humanity today, said Brett Hurt, co-founder and CEO of

"This movement can speed our cure for cancer, help keep governments accountable, curtail climate change, and positively impact other important world issues," Hurt said in a statement.

Hurt and his team built to facilitate these breakthroughs—by allowing professional and amateur data scientists, analysts and researchers to instantly find, use and share data, he said.

Hurt noted that there are more than 18 million open datasets today, yet less than 10 percent of all open data is published as machine-readable under open licenses. Moreover, on most projects involving open data, 80 percent of the time is spent getting the data ready to analyze. Hurt argues that there is a digital divide between the people who have data and the people who need it.

That's why he joined—to democratize access to the world's data and create a sustainable archive.

"Once every two or three years, you see a company and idea that could be hugely transformational," said Jason Pressman, partner at Shasta Ventures and member of the board of directors, in a statement. " has the potential to re-define what we think is possible in our lifetimes and create massive value for society."



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