Adobe Creative Cloud Move Elevates Company, Stymies Users

By Darryl K. Taft  |  Posted 2013-05-07 Print this article Print

A team version of Creative Cloud includes everything individual members receive plus 100GB of storage and centralized deployment and administration capabilities. Creative Cloud for teams is priced at $69.99 per month per seat. Existing customers, who own a volume license of CS3 or later, get their first year of Creative Cloud for teams at the discounted rate of $39.99 per month per seat if they sign up before the end of August 2013.

Adobe also announced Creative Cloud for the enterprise and special licensing programs for educational institutions and governments. For more details, go here. Adobe also has an FAQ about its latest moves here.

Adobe also announced a new version of Photoshop, Photoshop CC, at MAX.

"With the ability to quickly deliver new innovations, we're empowering photographers and creatives to push the boundaries in digital imaging and design," Winston Hendrickson, vice president of products for Creative Media Solutions at Adobe, said in a statement. "Our customers will no longer have to wait 18 to 24 months to access new Photoshop innovation. When a new Photoshop feature is ready—whether it's the next Healing Brush or something as mind-blowing as Content Aware Fill—we'll deliver it via Creative Cloud."

Photoshop CC will ship with new sharpening technologies and designer workflow enhancements. Camera Shake Reduction deblurs images that would have otherwise been lost due to camera movement. Smart Sharpen makes texture and detail pop, and Adobe Camera Raw 8 adds even more powerful photographic controls to straighten and perfect images.

Photoshop CC is the first Adobe desktop application to include the ability to post files directly to Behance from within the application, showcasing work immediately and integrating peer feedback into the creative process, Voltmer said.

For designers, the Touch Type tool in Illustrator CC offers a new level of creativity with type. This feature works with a mouse, stylus or multitouch device. Illustrator also enables painting with a brush made from a photo. A new, modern architecture for InDesign CC turbocharges performance, and in-browser editing in Adobe Muse CC—a tool for designers to create and publish HTML Websites without writing code—allows clients to make edits to a published Website, which can then be reviewed, approved and updated by the designer, Adobe said.

For video customers, Adobe Premiere Pro CC includes new editing features, customizations and improvements to help editors work more efficiently. Premiere Pro CC integrates color workflows, with the addition of the Lumetri Deep Color Engine to easily apply rich color grading looks. A high-impact version of Adobe After Effects CC brings motion graphics and visual effects artists more creative possibilities and allows them to work more easily in 3D with the new Live 3D Pipeline with Maxon Cinema4D integration, according to the company. There are also all-new versions of Adobe SpeedGrade CC, Audition CC, Prelude CC and Adobe Story CC Plus.

Web designers and developers can also look forward to advances in Adobe's family of Edge tools and services. The latest Edge Animate CC lets Web designers create animated and interactive content with ease and precision, using native HTML, CSS and JavaScript, according to Adobe.

Adobe is also previewing a new workflow from Photoshop CC to Edge Reflow CC that will enable users to build Web designs in Photoshop that can easily be turned into responsive Websites. Dreamweaver users can look forward to the most up-to-date CSS and properties via the intuitive visual editing tool, CSS Designer. And Adobe Flash Pro CC features a modern, modular 64-bit architecture rebuilt from the ground up to be fast and reliable, Adobe said.


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