Adobe Goes Deeply Mobile With Creative Cloud at MAX 2014

By Darryl K. Taft  |  Posted 2014-10-07 Print this article Print
Cloud apps

Adobe's Creative Cloud drives deep connections between the new family of mobile apps and enhanced CC desktop tools via new Creative Profile.

This week at Adobe MAX: The Creativity Conference, Adobe announced a new family of mobile apps and enhanced Creative Cloud (CC) desktop tools that enable creative professional to access, use and create apps from anywhere.

At Adobe MAX 2014, Adobe announced a milestone release of Creative Cloud that transforms how creatives work across desktops and devices. This release includes significant feature updates to 13 essential CC desktop tools that link to a new family of integrated mobile apps. In addition, the latest versions of Photoshop CC and Illustrator CC include breakthroughs in Touch support for Microsoft Windows 8 and Surface Pro 3.

Moreover, central to this release is an all-new Creative Profile that drives deep connections between CC desktop tools and nine new mobile apps that extend the power of the Photoshop, Lightroom, Illustrator and Premiere franchises onto mobile devices.

Adobe also launched a public beta of a Creative SDK that enables the delivery of mobile apps that connect to Creative Cloud, launching a new era of third-party app innovation for creative developers. The company also introduced Creative Talent Search, connecting creatives around the world with job opportunities from top brands and companies.

"The pace of innovation continues to accelerate with Creative Cloud and today we are introducing a new family of mobile apps that are deeply integrated with flagship CC desktop tools, like Photoshop and Illustrator, and taking mobile devices into the creative mainstream,” said David Wadhwani, senior vice president of Digital Media at Adobe, in a statement. “Also, new capabilities, such as Creative Talent Search, show that Creative Cloud is evolving into an increasingly powerful resource for our millions of members.”

This Creative Cloud release includes a new Creative Profile that connects creatives to their work, to the assets they use to create, and the communities that matter to them--no matter where they are. Files, photos, colors, brushes, shapes, fonts, textstyles, graphics, and any other assets are always at their fingertips. This new Creative Profile moves with creatives from app-to-app, and device-to-device, so assets automatically appear when they need them, in the right context.

Moreover, mobile apps provide new Creative Cloud connections. This release includes radical new connections between essential CC desktop tools and a new family of mobile apps that extend the power of Photoshop, Illustrator, Premiere Pro and Lightroom onto mobile devices.

For instance, in the Photoshop family, Photoshop Sketch enables users to draw with new built-in expressive brushes and enables an integrated workflow with Photoshop CC and Illustrator CC. Updates to Photoshop Mix extend precise mobile compositing capabilities and now includes enhanced integration with Photoshop CC, as well as a new iPhone version. A new Lightroom Mobile app builds on integrated desktop and mobile workflows and includes features to allow clients, friends or family to select favorites and leave comments for photos shared online; and GPS information from iPhone photos now syncs with Lightroom desktop.

In the Illustrator family, Illustrator Draw (formerly Adobe Ideas) gives users access to their favorite vector drawing tools and features in a modern, streamlined interface, high-fidelity integration with Illustrator CC and enhanced support for Adobe Ink and Slide. And Illustrator Line, a precision drawing app, gives creatives new features for perfectly distributing shapes as they draw, plus the ability to send sketches to Illustrator CC, where they have full access to their original vector paths for editing.

And in the Premiere family, the new Adobe Premiere Clip app transforms video shot on the iPhone or iPad into edited videos that are simple to share. Aspiring videographers can then send their compositions to Adobe Premiere Pro CC for advanced editing and finishing.

Adobe also introduced a new category of “capture” apps to create designs and bring them into creative workflows. Adobe Brush CC enables designers to craft unique brushes, on iPad or iPhone, to use in Photoshop CC, Illustrator CC or Adobe Illustrator Sketch. Any photograph can be made into a brush, so creatives can quickly design high-quality brushes that can range from photorealistic, to organic, painterly or graphic.


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