CAN-SPAM Compliance is Elusive

Spam, commercial and otherwise, is on the rise despite federal CAN-SPAM legislation, a report by Jupiter Research finds.

Spam, commercial and otherwise, is on the rise despite federal CAN-SPAM legislation.

In a report issued last month, Jupiter Research said 64 percent of e-mail marketing offers from U.S. companies do not meet the laws requirements.

Numbers provided by Ken Schneider, CTO and vice president of operations for Brightmail, bolster Jupiters findings. During a recent phone conversation, Schneider reported that spam of all types accounted for 63 percent of the more than 3 billion e-mail messages filtered by Brightmail at its customer sites in March. This is up from 62 percent in February, he said.

/zimages/4/28571.gifThe U.S. government has filed its first criminal charges under its anti-spam legislation. Click here to read more.

IT managers shouldnt hit the panic button yet, but these numbers point to the pressing need to ensure that their anti-spam strategy includes a plan for dealing with users when their in-boxes fill with junk despite the best efforts of the anti-spam product in use.

I use a desktop anti-spam product to take care of the false negatives that make it through our corporate perimeter anti-spam product. In raw numbers, our perimeter defense blocks approximately 170 spam messages per day that were headed for me. My desktop anti-spam kills about 10 more messages.

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