Microsoft Readies Dynamics for the IoT Age
More change is afoot at Microsoft. The company seeks to put IoT's 'things' to work by moving Dynamics CRM and ERP under the Cloud and Enterprise division.The departure of former Nokia CEO Stephen Elop isn't the only change coming to Microsoft in the wake of the software giant's latest management shakeup. In a June 17 email to employees, Satya Nadella, CEO of Microsoft, announced the company is "moving the development teams who build our Dynamics products to C+E [Cloud and Enterprise], which will enable us to accelerate our ERP and CRM work even further and mainstream them as part of our core engineering and innovation efforts." Headed by Executive Vice President Scott Guthrie, Microsoft's Cloud and Enterprise division is responsible for the company's expansive Azure cloud software and services slate, as well as its server products. Bringing the Dynamics suite of enterprise resource planning (ERP) and customer relationship management (CRM) under the umbrella will not only bring those products into tighter alignment with Microsoft's cloud-first product strategy, it paves the way for Internet of things-enabled business processes. "Increasingly the line between modern app and core business process are blurring," Microsoft Cloud and Enterprise Chief Strategist James Staten, wrote in a blog post detailing the reasoning behind the move. "In Internet of things implementations, for example, modern app models are used to string together streaming data coming from devices and sensors, BI and analytics tools and often data from ERP and CRM systems."
Earlier this month, IDC forecast that IoT spending would reach $1.7 trillion by 2020, most of it driven by businesses. "There is a distinct difference in the size of the consumer wearable market and the industrial and enterprise market, and while the wearables gets a lot of public attention, the real business happens in the latter markets," Vernon Turner, IDC senior vice president and research fellow, told eWEEK.