Apple Music Attracts 11M Trial Members, App Store Has Record Month
Also featured in Apple Music are curated playlists from experts around the world as well as Beats 1, a live online radio streaming service that includes on-air personalities spinning songs and exploring new music with listeners. Subscribers can also take in the new Connect feature in Apple Music, which lets artists and fans communicate with one another directly for a more intimate look at the music and bands that fans love. Through Connect, artists can share on-the-road experiences, lyrics, backstage photos and videos, or release their latest songs directly to fans from an iPhone, while fans can comment or interact with artists through social media platforms. Apple Music was unveiled at Apple's Worldwide Developer conference in early June and has already had some controversy even before its launch. The company wasn't planning on paying musicians for their work during the 90-day free trials for subscribers, but that move was reversed in late June when pop music icon Taylor Swift criticized the earlier decision as unfair to musicians. Swift wrote an eloquent post, "To Apple, Love Taylor," on Tumblr June 21 that called Apple's original decision to withhold payments to music writers, producers and artists for three months "shocking, disappointing, and completely unlike this historically progressive and generous company," eWEEK reported at the time.
An Apple executive quickly responded publicly on Twitter, reversing the company's stand and pledging to pay royalties to musicians and recording companies even during the free customer trials.