Apple Unveils New MacBook; Apple Watch Preorders to Begin April 10

By Todd R. Weiss  |  Posted 2015-03-09 Print this article Print
Apple Watch, MacBook, smartwatches

Apple Watch also includes health and fitness features, including the ability to track users' daily movements, such as how long they are exercising or getting brisk activity, and displaying it in a graphic on the device's face. At the end of the week, the Watch will send the user a report of his or her activity.

"It's like having a coach on your wrist," said Cook.

The New MacBook

Apple Watch wasn't the only big news at the event. The all-new MacBook laptop was also unveiled, with a new super-thin 13.1mm profile and a weight of just 2 pounds. The existing MacBook Air is 17.3mm thick by comparison, an increase of about 24 percent.

The new MacBook includes a host of other changes, including a new butterfly keyboard system that replaces the old scissors keys system, resulting in a smaller, quieter keyboard that is 40 percent thinner than the one it replaces, said Phil Schiller, Apple's senior vice president of worldwide marketing.

The redesigned MacBook, which starts at $1,299, includes a 12-inch diagonal Retina screen with edge-to-edge cover glass and 2,304-by-1,440 resolution, the thinnest panel ever installed in a MacBook at 0.88mm thin, and display power consumption that is 30 percent less than previous displays, said Schiller.

The new MacBooks will be available April 10. The basic version includes a 1.1GHz dual-core Intel Core M processor with Turbo Boost speeds of up to 2.4GHz, 8GB of memory, 256GB of flash storage and Intel HD Graphics 5300. For $1,599, users can get their MacBook with a 1.2GHz dual-core Intel Core M processor with Turbo Boost speeds of up to 2.6GHz, 8GB of memory, 512GB of flash storage and Intel HD Graphics 5300.

Also included is a new Force Touch trackpad that includes a "click" that's managed with software rather than through physical means. The trackpad includes a glass surface with four force sensors and a taptic engine for great user response. The system also reacts to whether a user gives it a light tap or a deep press. If a user presses harder on the fast forward button in Quicktime, for example, the video plays faster on the screen, reacting to the user's input.

A huge improvement in the new MacBook is that it comes without an internal cooling fan, making it silent.

The MacBook comes with processors ranging from 1.1GHz up to 2.9GHz and in a variety of RAM and storage configurations, as well as with redesigned batteries that are specially designed to fill the existing space in the chassis using terraced batteries that are formed to fit.

The latest MacBook promises up to about 9 hours of battery life for Web browsing and about 10 hours for video playback, according to Apple.

A new USB-C connector port is also included, providing all-in-one connections for USB, power, HDMI, VGA and DisplayPort. The new MacBook comes in Silver, Space Gray and Gold.



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