iPad Mini Shares Stage With New iMac, iPad, MacBook, Mac Mini

 
 
By Michelle Maisto  |  Posted 2012-10-23 Email Print this article Print
 
 
 
 
 
 
 

Apple on Oct. 23 unveiled the iPad Mini and added a 13-inch MacBookPro with Retina display, two razor-thin iMacs, a fourth-gen iPad and a new Mac Mini to its lineup.

Apple fans got an iPad Mini, as expected, at an Oct. 23 event, but also so much more.

Over roughly 75 minutes, Apple executives introduced a 13-inch MacBook Pro with a Retina display; two all-in-one iMacs with displays that thin to just 5mm; an even more mini Mac Mini; a fourth-generation 9.7-inch iPad with an A6X processor and Lightning port; and of course, that iPad Mini, which features a 7.9-inch display and will go on sale Nov. 2 starting at $329.

"iPad Mini is every inch an iPad," Philip Schiller, Apple's senior vice president of worldwide marketing, said in an Oct. 23 statement. Schiller added that its display features the same number of pixels as the original iPad and iPad 2, so more than 275,000 apps for the iPad can run on the Mini.

"iPad Mini is as thin as a pencil and as light as a pad of paper," Schiller added.

During the live presentation, Apple designer Jony Ive called it, compellingly, "a concentration of, not a reduction of, the original."

At a glance, those packed 75 minutes resulted in:

The Apple iPad Mini:

• 7.9-inch display, offering 35 percent more screen area than 7-inch tablets and 67 percent more viewing area in the browser;

• 7.2mm thin, 0.68 pounds;

• Apple A5 processor;

• a front-facing FaceTime HD camera and a rear-facing 5-megapixel iSight camera with 1080p HD video recording; and

• Lightning connector.

The iPad Mini will be available in black and slate or white and silver. WiFi-only models will go on sale Nov. 2 at $329 for a 16GB model, $429 for a 32GB model and $529 for a 64GB model. Smart Covers, in pink, green, blue, light gray, dark gray and red will sell for $39.

Versions with WiFi and cellular will become available a "couple of weeks" later in the United States, through Verizon Wireless, AT&T and Sprint. The 16GB model will run $459, the 32GB $559 and the 64GB $659.

The Fourth-Generation Apple iPad

• 9.7-inch Retina display;

• Apple A6X processor, with twice the CPU performance and twice the graphics performance of Apple's A5X chip;

• 10 hours of battery life;

• FaceTime HD camera;

• twice the WiFi performance, plus support for more Long Term Evolution (LTE) carriers; and

• Lightning connector.

The new iPad, in black or white, will also be available Nov. 2, in WiFi-only or WiFi and cellular models. The WiFi-only version will run $499, $599 and $699 for 16GB, 32GB and 64GB models, respectively.

Arriving a few weeks later, again from Verizon Wireless, AT&T and Sprint, cellular models will run $629, $729 and $829 for 16GB, 32GB and 64GB models, respectively.

13-Inch MacBook Pro With Retina Display

"With vivid colors, razor-sharp text and more pixels than anyone else's 15- or 17-inch notebooks, the Retina display completely changes what you expect from a notebook," Schiller said in a statement, of the new MacBook Pro.

It's available today and features:

• a 13-inch Retina display with a 178-degree viewing angle and 227 pixels per inch, which is nearly twice the pixels of an HDTV;

• 2.5GHz Intel Core i5 processors with the option of Core i7 processors, Intel HD graphics 4000, 8GB of 1,600MHz memory and up to 768GB of flash storage;

• two Thunderbolt ports;

• two USB 3.0 ports;

• improved speakers, dual microphones and a FaceTime HD camera;

• a MagSafe 2 power port;

• seven hours of battery life; and

• OS X Mountain Lion.

Pricing starts at $1,699 for the Core i5 version with 8GB of memory and 128GB of flash storage and $1,999 with 256GB of flash storage. Configure-to-order versions are available with the Core i7 processor with up 768GB of flash storage.



 
 
 
 
Michelle Maisto has been covering the enterprise mobility space for a decade, beginning with Knowledge Management, Field Force Automation and eCRM, and most recently as the editor-in-chief of Mobile Enterprise magazine. She earned an MFA in nonfiction writing from Columbia University, and in her spare time obsesses about food. Her first book, The Gastronomy of Marriage, if forthcoming from Random House in September 2009.
 
 
 
 
 
 
 
 
 

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