Lenovo Unveils Wearable Smartband, Fitbit Expands Portfolio
In addition, startup Pivotal Living is offering its own fitness band that will only cost users $12 a year for the accompanying app.Lenovo, the world's largest PC vendor that also is looking to expand its reach in servers and mobile devices, is taking steps into the small but fast-growing wearable device market, where it will compete with a broad array of established vendors and startups. On its Website, Lenovo is showing off a wrist device called the Smartband SW-B100, aimed at "young people who take care of their personal health and are interested in new tech trend products," according to the company. The device monitors such fitness information as steps and distance traveled, calories burned, heart rate and sleeping patterns. It also comes as wearable device stalwart Fitbit launches three new activity and sleep trackers for the wrist, and newcomer Pivotal Living introduces Life Tracker 1, which monitors and records similar data but for only about $12 a year. The wearable device market is expected to top 19 million units this year, and jump to 111.9 million units in 2018, IDC analysts said in April. Canalys analysts in September said the wearable band market will grow 129 percent a year, hitting 43.2 million units in 2015. Of those, 28.2 million will be smartbands, with the other 15 million being basic bands (which, unlike smartbands, cannot run third-party applications), the analysts said.
It's a market that is attracting a range of vendors, including such top-tier players like Apple, Samsung and Google. Chinese companies, like Xiaomi and its Mi Band, are helping drive prices down, according to Canalys analysts. In addition, as prices continue to fall, smart bands will see their popularity increase, they said.