10 Reasons Motorola Should Continue One-Cent Moto X Sale

 
 
By Don Reisinger  |  Posted 2014-06-11 Email Print this article Print
 
 
 
 
 
 
 
 

Motorola, the once-prominent mobile phone company that has ping-ponged between owners over the past few years, is providing an interesting offer to customers who might be interested in trying out its Moto X handset. For just one cent, customers can customize a Moto X however they'd like and try it for two weeks. If they don't like it, they can bring it back. If they do like the smartphone device, they can buy it for the two-year contract price. As of this writing, the offer is already sold out, but the special offer again put the Moto X in the minds of consumers. By doing so, Motorola has effectively made its smartphone somewhat relevant once again. The HTC One M8 and Samsung Galaxy S5 have left Motorola's Android-based smartphone in the dust, but the Moto X can hold its own and actually appeal to consumers who want a nice device. The question is whether the Moto X will ever see the light of day again, or whether the company was just clearing out inventory before its new owner, Lenovo, comes out with an entirely new line of smartphones under the Motorola brand. This slide show looks at whether or not the Moto X is worth considering if and when it shows up on the market again.

 
 
 
  • 10 Reasons Motorola Should Continue One-Cent Moto X Sale

    By Don Reisinger
     10 Reasons Motorola Should Continue One-Cent Moto X Sale
  • It Demonstrates Customization at Its Finest

    The key feature that differentiates the Moto X from other smartphones on the market is its customization. Consumers can head to the Motorola page and create their own Moto X, choosing between colors, finishes and even a signature to tell others who owns the device. No other company provides the kind of customization options available in the Moto X.
    It Demonstrates Customization at Its Finest
  • In Runs the Latest Android Flavor

    Motorola has been one of the more responsible device makers when it comes to updating its devices with the latest Android versions. The Moto X, for instance, comes with Android 4.4 (KitKat), making it one of the relatively few Android handsets that support Google's latest launch. That's important for many customers and something that shouldn't be overlooked.
    In Runs the Latest Android Flavor
  • It Has a Remarkably Nice Design

    The Moto X should be acknowledged for its solid design. The device has a curved edge and a prominent screen, and its customization options make it possible for users to create a look that they like. Design matters in the mobile space, and Motorola did a fine job of bringing to the market a product that's both affordable and attractive.
    It Has a Remarkably Nice Design
  • It Delivers Solid Performance

    The Moto X comes with high-quality internal components. Its Qualcomm Snapdragon S4 Pro features a 1.7GHz clock speed. The device also comes with the Adreno 320 GPU, which handles high-performing games with ease. Overall, the Moto X provides a solid performance experience that should be good enough for just about any user over the next couple of years.
    It Delivers Solid Performance
  • The Handset Includes Decent Camera Functionality

    The camera built into the Moto X is by no means on the same level as those found in Nokia's PureView devices or even the Samsung Galaxy S5. Still, for those who only want some nice shots and don't need anything special, it'll do the trick. The Moto X comes with a 10-megapixel rear-facing camera, as well as a 2-megapixel front-facing camera. Not bad for a device that was available for one cent for a period of time.
    The Handset Includes Decent Camera Functionality
  • It's Carrier Agnostic

    Motorola isn't fussy about which carriers sell the Moto X. The handset is available on a wide range of U.S. carrier networks, including Verizon, AT&T, US Cellular and many others. That's important, and something that customers like to see whenever they're thinking about buying a new device.
    It's Carrier Agnostic
  • It Supports the Latest WiFi Technology

    Although too few people are using wireless-ac technology for their WiFi needs, Motorola's Moto X fully supports the technology. That means that for those folks who have the latest and greatest WiFi routers, the Moto X will deliver blazing download and upload speeds. It also supports older wireless technologies for those who haven't yet updated to WiFi version 802.11ac.
    It Supports the Latest WiFi Technology
  • It's the Right Handset for Those Who Don't Want Huge Screens

    The Moto X comes with a 4.7-inch screen. While that might seem big to iPhone owners who are stuck with a 4-inch display, it's small for those Android customers who are used to their 5- or even 5.5-inch displays. Whether Motorola's decision to stand in the middle of the pack is good or bad depends on the customer. But for many people who don't prefer large screens, it's a good size option.
    It's the Right Handset for Those Who Don't Want Huge Screens
  • It Doesn't Have to Be a Galaxy S5 or One M8 Killer

    Ultimately, consumers want to know whether the Moto X can take on the Galaxy S5 or HTC One M8. And the clear answer, when judging their specs and comparing the Moto X to those devices in online reviews, reveals that the Galaxy S5 and HTC One M8 deliver an all-around better experience. That doesn't mean that the Moto X is a loser, but it does mean that customers should consider the other options before choosing Motorola's handset.
    It Doesn't Have to Be a Galaxy S5 or One M8 Killer
  • You Can Expect to See More Moto X Deals

    One of the nice things about the Moto X is that it's offered on sale quite often. While the penny deal was a one-time event so far, it's not uncommon to see the Moto X offered at a significantly cheaper price. So, looking ahead, it shouldn't surprise anyone if more deals are made public as Motorola continues to make the transition to Lenovo management.
    You Can Expect to See More Moto X Deals
 
 
 
 
 
Don Reisinger is a freelance technology columnist. He started writing about technology for Ziff-Davis' Gearlog.com. Since then, he has written extremely popular columns for CNET.com, Computerworld, InformationWeek, and others. He has appeared numerous times on national television to share his expertise with viewers. You can follow his every move at http://twitter.com/donreisinger.
 
 
 
 
 
 

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