Apple's Incredible Success Streak Can't Last Forever: 10 Reasons Why
Apple is the world's largest technology company and, depending on the day and its share price, is about the largest company in the world, beating out Exxon Mobil. It was unthinkable just a decade ago that Apple would become the giant that it is today, but through its outstanding product designs, its eye on innovation and some fantastic marketing, it achieved greatness. But as recent events are suggesting, Apple's incredible run of success simply cannot last forever. The company's share price has fallen approximately $300 in the past year as investors worry about the competitive landscape. And for the first time in a decade, Apple recently posted a decline in its quarterly profits. Although iPhone and iPad sales were up, the declining iPod business is leaving a massive hole in the company's revenue that it hasn't found a way to fill. Apple, in other words, might not be in the greatest market position right now. Perhaps it's time to take a more realistic view of Apple's future prospects. Take a look at this eWEEK slide show to find out why Apple's most successful years may be behind it.