BlackBerry Handpicks 10 Top Apps It Wants Users to Check Out

BlackBerry has acknowledged that, eight months since launching its BlackBerry 10 platform, key apps are still missing. "We are 100 percent committed to working with the app partners and bringing the key apps and services that our users want to the platform," Marty Mallick, BlackBerry's vice president of Global Alliances, told eWEEK during an Aug. 19 interview. "We like to say we're not taking no for an answer because [BlackBerry is] being quite aggressive in reaching out to those partners." Still, Mallick says he's challenged to change users' "perspective." There are 120,000-plus apps in BlackBerry World, and the top 1,500 global brands are represented. Mallick's job now, he said, is to "figure out how to change the conversation about what the platform does have." Toward that end—and following eWEEK's list of 10 particularly glaring omissions in the app store—we offered BlackBerry the chance to point out 10 great apps people could be talking about instead.