'Game of Thrones' Offers Strategy Model for Enterprise Mobility World

 
 
By Darryl K. Taft  |  Posted 2015-04-17
 
 
 
 
 
 
 
 
 
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    1 - 'Game of Thrones' Offers Strategy Model for Enterprise Mobility World
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    'Game of Thrones' Offers Strategy Model for Enterprise Mobility World

    by Darryl K. Taft
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    2 - Kingdom 1: Security
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    Kingdom 1: Security

    Ninety percent of companies deploy passcode enforcement, which is the most common device-level policy. People need to share, store, sync and secure data on any device, anywhere. In order to conquer this first kingdom, IT professionals must move to a computing model that is "secure by design." Currently, many policies are enforced at a device, app or file level to ensure enterprise security and compliance mobile for users. (Source: Citrix Mobile Analytics Report 2015)
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    3 - Kingdom 2: Mobilization of Every App
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    Kingdom 2: Mobilization of Every App

    Employee disengagement costs the U.S. more than $300 billion annually in lost productivity. People are demanding access to corporate resources from anywhere and on any device to stay productive, driving businesses to adapt to a more mobile workforce. The key to conquering this kingdom is to make the right apps available on mobile devices—and minimize the temptation for employees to seek unmanaged workarounds that put the organization at risk. Failure will also put your kingdom at risk and return you to step one. (Source Gallup, 2015)
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    4 - Kingdom 3: Subscriber Engagement
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    Kingdom 3: Subscriber Engagement

    Mobile data subscriber engagement ranges from 2 to 10 minutes a time, with a daily average of 4.6 minutes. With the influx of personal devices entering the workplace, employee productivity is bound to be a concern. The mobile engagement period gradually increases through the day, meaning mobile operators need to adapt to subscriber demand to conquer this kingdom by leveraging a dynamic and flexible mobile network infrastructure. (Source: Citrix Mobile Analytics Report 2015)
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    5 - Kingdom 4: Business Agility
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    Kingdom 4: Business Agility

    The number of devices managed in the enterprise nearly doubled, growing by 72 percent in the past year. Today, in order to successfully conquer this kingdom of enterprise mobility, businesses must respond to this trend faster than their competitors. (Source: Citrix Mobile Analytics Report 2015)
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    6 - Kingdom 5: Device and Platform Flexibility
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    Kingdom 5: Device and Platform Flexibility

    iOS continues to dominate the enterprise market and remains the dominant platform in the Americas, with a 67 percent share. While iOS is still leading in regards to popularity in the enterprise, Android and Windows Phone adoption is continuing to grow. Successful IT professionals will conquer this kingdom through device and platform flexibility that is tailored to the organization and its market. (Source: Citrix Mobile Analytics Report 2015)
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    7 - Kingdom 6: BYOD and Productivity
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    Kingdom 6: BYOD and Productivity

    Half of enterprises say they intend to move exclusively to bring-your-own-device (BYOD) practices for smartphones in 2017. A slightly smaller percentage expects this policy for tablets, while very few anticipate going all-BYOD for their PCs. As BYOD continues to redefine the modern workspace, employees demand the flexibility to work anywhere, across any and all devices they choose. This creates a satisfying work experience for employees, which in return improves productivity, collaboration and mobility. (Source: Gartner)
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    8 - Kingdom 7: Mastering User Experience
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    Kingdom 7: Mastering User Experience

    With TCP optimization, HD videos start 50 percent faster, mobile Web pages load 35 percent faster and files download 18 percent faster. By conquering this final kingdom, you'll be ensuring that your employees are experiencing the best parts about your enterprise mobility policy in optimal quality. (Source: Citrix Mobile Analytics Report 2015)
 

HBO's "Game of Thrones" (GoT) series has often been used to illustrate core business principles. Following the April 12 GoT season premiere, this slide show details how CIOs and other IT professionals can conquer each of seven "kingdoms" of enterprise mobility—based on eWEEK reporting, along with insight from Citrix and data from the company's recent Mobile Analytics Report. Whether your workforce consists of House Lannister or House Stark fans, each one of these kingdoms is applicable to both their consumer and business mobility behavior. "Lines continue to blur between personal and business use of mobility in the enterprise, and this is across device, data and use of apps," said Manoj Raisinghani, vice president of global product marketing in the Mobile Platforms group at Citrix. "For an enterprise to enable 'the best for business' experience across an increasing number of devices and apps, it starts with first designing and implementing a secure mobility infrastructure and its management in order to deliver compelling productivity for mobile users."

 
 
 
 
 
 
 
 
 
 
 

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