iPad Air, OS X Yosemite, iPhone Sales to Make News at Oct. 16 Event

 
 
By Don Reisinger  |  Posted 2014-10-13
 
 
 
 
 
 
 
 
 
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    iPad Air, OS X Yosemite, iPhone Sales to Make News at Oct. 16 Event
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    iPad Air, OS X Yosemite, iPhone Sales to Make News at Oct. 16 Event

    By Don Reisinger
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    Bring On the New iPad Air
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    Bring On the New iPad Air

    Apple will launch a new iPad Air at its special event on Oct. 16. In fact, it's expected that the device will take the lead during the presentation. Rumors suggest that the iPad Air will come with the same 9.7-inch screen as its predecessor and boast the A8 processor, along with the M8 coprocessor. The device's design isn't expected to change much.
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    Expect a New Line of iMacs
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    Expect a New Line of iMacs

    A new line of iMacs is a bit overdue, so it shouldn't surprise anyone if Apple unveils them at this latest media briefing. In addition to faster processors and improved graphics, the iMacs will likely come with a Retina display. That would greatly enhance the devices' appeal to creative individuals and consumers and could boost the company's all-in-one computer sales.
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    Lots of Talk of iPhone 6
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    Lots of Talk of iPhone 6

    When Tim Cook takes the stage at 10 a.m. PT, expect him to spend an ample amount of time talking about the iPhone 6 and iPhone 6 Plus. The devices have proved extremely popular and set a sales record in just their first three days on store shelves. Apple will almost undoubtedly discuss new sales figures and talk about why it believes it's selling so well.
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    More Details on the Apple Watch
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    More Details on the Apple Watch

    The Apple Watch is another guaranteed discussion at the upcoming event. While the Apple Watch won't launch until early next year, Apple wants to keep the steady drumbeat of hype and excitement going. Look for the company to provide more detailed specs on the device and maybe even announce a preorder date, giving it more than enough lead time to get units ready.
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    Talk of iOS 8 Adoption Should Come Up
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    Talk of iOS 8 Adoption Should Come Up

    Apple likes to use its first event after the launch of a new iOS update to talk about iOS 8 adoption. Therefore, the company's event on Oct. 16 will undoubtedly be used to talk about how many people around the globe have already downloaded iOS 8. The talk will also compare iOS 8 adoption to that of Android as Apple continues to make the argument—right or wrong—that Google's platform is fragmented.
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    Don't Expect a Mention of the iPad Pro
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    Don't Expect a Mention of the iPad Pro

    Although all signs point to an iPad Pro launching at some point soon, the chances of it being announced during the event seem slim. That device is rumored to feature a 12.9-inch screen and was reportedly going to be put into mass production later this year. Due to the heavy demand for the iPhone 6 Plus, however, Apple has decided to push back the iPad Pro launch to next year and put its discussion on the device on the backburner.
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    Apple Pay Will Likely Take a Bow
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    Apple Pay Will Likely Take a Bow

    Apple has already said that its mobile-payment platform Apple Pay will launch in October, so it shouldn't surprise anyone if the company announces its official launch on Oct. 16. In addition, Apple will likely talk about the increased support it's receiving from merchants and get into a broader discussion on how exactly the technology will work in practice.
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    Hello, Yosemite
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    Hello, Yosemite

    Apple's Yosemite operating system was first introduced at the Worldwide Developers Conference earlier this year and has been in beta test since then. Now that fall is here and it appears the operating system is just about ready to go, it seems likely that Apple will announce the launch of the free downloadable operating system at its event. One other note: Expect the new iMacs to ship with Yosemite on them.
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    An Updated iPad Mini Should Make the Cut
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    An Updated iPad Mini Should Make the Cut

    Although the iPad Mini hasn't received too much attention from the rumor mill over the last several weeks, that doesn't mean Apple will ignore it. Quite the contrary, the company is expected to announce a new iPad Mini featuring the same 7.9-inch screen size, but with updated specs. The iPad Mini could use a refresh, and Apple will gladly deliver that.
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    The Expansion of Touch ID
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    The Expansion of Touch ID

    So far, Touch ID, Apple's fingerprint sensor that controls Apple Pay and access to iOS, has been available only on iPhones. With the announcement of new iPads, however, it's a guarantee that the technology will find its way to the iPad Air and iPad Mini. Apple wants Apple Pay to grow in popularity, and the only way for that to happen is for Touch ID to be bundled with its devices. Touch ID will officially be part of Apple's iPad line after Oct. 16.
 

Apple can't seem to get enough attention lately. After announcing the iPhone 6, iPhone 6 Plus, Apple Pay and Apple Watch at a media briefing in September, the company is now planning to hold yet another briefing on Oct. 16 at which it will likely show off the next iteration of the iPad Air. The event will again be hosted by Apple CEO Tim Cook. While the hype surrounding this event is less pervasive than last month's, there is still plenty of excitement about it. Apple product announcements, even smaller-scale product introductions, tend to grab more media and consumer attention around the world than those of most other device makers. While this next one won't be as important as the September session, there's a good chance it will cap off Apple's year well in advance of the holiday shopping season and show where the company is headed in 2015. Simply put, the mobile market will pay close attention to this latest event. But questions remain about what Apple will discuss at its show. While it looks like an iPad Air upgrade will be the biggest news, a number of additional things could occur.  This slide show looks at what other shoes Apple might drop on Oct. 16.

 
 
 
 
 
Don Reisinger is a freelance technology columnist. He started writing about technology for Ziff-Davis' Gearlog.com. Since then, he has written extremely popular columns for CNET.com, Computerworld, InformationWeek, and others. He has appeared numerous times on national television to share his expertise with viewers. You can follow his every move at http://twitter.com/donreisinger.
 
 
 
 
 
 

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