Mobile Carriers Must Keep Evolving Their Networks: 10 Reasons Why
Exploding Amounts of Data
Mobile devices and high-bandwidth demands have pushed networks to the brink and carriers face higher pressures to deliver a smooth, latency-free customer experience. Frustrations and customer service issues can arise much quicker in the mobile realm as users rely more on cloud-based applications. Proper network strategies to ensure resilience and uninterrupted service are becoming absolutely critical as data rages.
All the global networks for mobile devices are experiencing huge performance pressures. Seemingly insatiable consumers equipped with a growing arsenal of mobile devices have pushed networks' capacities to the brink. In fact, Forrester Research predicts that 1 billion people will own smartphones by 2016. High-bandwidth usage beyond simply making calls and sending texts is becoming the norm. Activities like streaming high-definition video, multiple apps running simultaneously in the background and live video conferencing are guzzling network data. To keep pace, mobile carriers have implemented tiered rate structures, but they must continue to evolve their networks—all while keeping complexity at bay—to satisfy the rush of consumer demand. With the Mobile World Congress 2013 taking place later this month, this topic is timely. Two experts from network test and measurement specialist JDS Uniphase, Mobile Segment Leader Jon Pelson and Director of Network and Enterprise Test Assaji Aluwihare, offer their perspective on major challenges facing mobile carriers in 2013.