Why Samsung's Galaxy Note7 Can Be an Instant Hit in a Crowded Market

 
 
By Don Reisinger  |  Posted 2016-08-16
 
 
 
 
 
 
 
 
 
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    Why Samsung's Galaxy Note7 Can Be an Instant Hit in a Crowded Market
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    Why Samsung's Galaxy Note7 Can Be an Instant Hit in a Crowded Market

    A large, curved screen, powerful processor and support for the S Pen stylus are only a few of the things that make the Galaxy Note7 a standout smartphone.
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    Samsung's Curved Screen Design Has Advantages
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    Samsung's Curved Screen Design Has Advantages

    If the Galaxy S line has proved anything, it's that a curved screen can have its advantages. The feature allows a screen's edges to show notifications and provides quick access to apps. Now it's available in the Galaxy Note7.
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    There's the Optional S Pen Stylus
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    There's the Optional S Pen Stylus

    Some mobile device users prefer working with a stylus to simply tapping on the screen with fingers. That's where the Samsung S Pen comes in. The stylus allows users to write on the screen, tap on icons, access apps and more. It helps the Note7 stand out in a touch-first marketplace.
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    Samsung Is Tops in Design
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    Samsung Is Tops in Design

    For some customers, design is all that matters. For those people, it's hard to find fault in the Galaxy Note7. Although it is a large device, its curved screen and no bezel help to make it surprisingly narrow. In addition, it hides the S Pen with ease, and its big camera on the rear does little to detract from its design.
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    Step Into the Samsung Ecosystem
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    Step Into the Samsung Ecosystem

    Customers looking to buy the Galaxy Note7 will walk into an entirely new ecosystem of Samsung apps and hardware. The company provides its own health service called S Health, as well as easy access to a wide range of supported accessories such as the Gear 360 for virtual reality. Like Apple, Samsung has built a full software and hardware ecosystem that some might want to try out.
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    Samsung Bolsters Device Security With Iris Scanner
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    Samsung Bolsters Device Security With Iris Scanner

    Samsung's Galaxy Note7 is surprisingly strong on the security front. In addition to a biometric sensor, the device has an iris scanner for another layer of user authentication. There are rumors that other companies, including Apple, plan to add iris scanners to their devices, but there's no proof of that as yet. For now, if customers want iris scanning, the Galaxy Note7 is one place to find it.
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    Competing Handsets Are Getting Long in the Tooth
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    Competing Handsets Are Getting Long in the Tooth

    There's little debating that there are other well-designed handsets on the market, including Samsung's Galaxy S line, HTC's One devices and LG's handsets. However, they all shipped earlier this year, and some with older components. Buyers looking for a big-screen handset with the latest features will want to take a closer look at what the Galaxy Note7 offers.
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    Upcoming Devices Might Be Minor Upgrades
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    Upcoming Devices Might Be Minor Upgrades

    Arguably the biggest competitor to the Galaxy Note7 this holiday season will be Apple's iPhone 7. However, nearly every rumor and leaked image has shown a new iPhone that comes with a barely upgraded design, some component updates and no headphone jack. If customers don't like the sound of that, they might run to the Galaxy Note7.
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    Storage Could Be a Major Factor
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    Storage Could Be a Major Factor

    The Galaxy Note7 comes with 64GB of onboard storage, but Samsung made the decision to support a microSD card. More specifically, the company says users can add cards with up to 256GB of additional storage to the device, giving them more than 300GB of total storage, before storage for the operating system and standard apps are factored in.
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    Smart Switch Makes It Easy to Transition
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    Smart Switch Makes It Easy to Transition

    The Smart Switch feature could be an important factor in persuading people to buy the Note7. Smart Switch is designed to enable automatic transfer of basic data such as contacts or calendar information from an older handset to the Note7. Transitioning to a new device is never easy; Smart Switch provides a way to simplify this chore.
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    Galaxy Note7 Is No Bargain Phone
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    Galaxy Note7 Is No Bargain Phone

    Samsung's Galaxy Note7 is by no means inexpensive. Unlocked, the device carries an $850 price tag. That's even more than Apple's iPhone 6s Plus, which starts at $749, or $36 per month for its cheapest model or carrier option. However, while supplies last, Note7 buyers will also get their choice of a 256GB microSD card or a Gear Fit2 wearable at no charge. And for those who opt for an installment agreement, they can get a new Note7 for around $30 per month, depending on the carrier and how much they put down.
 

Samsung's Galaxy Note7, the company's large-screen smartphone, is scheduled to go on sale Aug. 19. When it hits the market, it will be chasing buyers alongside Samsung's Galaxy S7 line and Apple's iPhone. It also will have to stand out in a crowded field that includes the likes of Google's Nexus devices, Lenovo's budget-friendly Moto handsets and others. But just because it's in a crowded market doesn't mean the Galaxy Note7 won't be a leader of the pack. The device purportedly will be one of the most sophisticated smartphones on the market, featuring support for Samsung's S Pen stylus as well as the company's highly regarded user interface that runs on top of Android. But its curved AMOLED 5.7-inch screen and the Qualcomm Snapdragon 820 processor are sure to grab a lot of attention for the Note7 as the latest addition to the so-called phablet class of big-screen smartphones. This eWEEK slide show discusses some of the features that will prompt people to select the Note7 over competing handsets. Read on to learn more.

 
 
 
 
 
Don Reisinger is a freelance technology columnist. He started writing about technology for Ziff-Davis' Gearlog.com. Since then, he has written extremely popular columns for CNET.com, Computerworld, InformationWeek, and others. He has appeared numerous times on national television to share his expertise with viewers. You can follow his every move at http://twitter.com/donreisinger.
 
 
 
 
 
 

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