AT&T Launches Digital Life Home Security System in 15 Markets

By Michelle Maisto  |  Posted 2013-04-25 Print this article Print

AT&T saw a niche for a wireless, personalized, app-based home security solution. Its Digital Life will be in 50 U.S. markets by year's end.

Homeowners and renters can purchase it, and there are options if the customer moves. Really, there are options for everything. AT&T's goal is to make it—as so much else connected to a wireless network is—deeply customized and personal.

Users can customize the view they see when they log on to the site—which, again, is said to be incredibly secure, given that it can be used to unlock your front door. Users can also customize what does what and when, from telling the system to alert them to any movement in or near the house during a week they'll be on vacation, to asking it to send a photo of the kids when they come through the door around 3 p.m.

Items—such as lamps or coffee makers—can be plugged into smart outlet plugs and scheduled to be turned on or off, once or regularly.

Petersen said that AT&T isn't offering bundles out of the gate, but that he sees "great opportunities to create provocative offerings."

Down the road, AT&T also plans to tie in location-based services, which could mean that the thermostat and lights could respond to a homeowner turning on to his street, or an unlocked door could know to lock itself when a homeowner is away from the property.

The 15 markets Digital Life is now available in are Atlanta; Austin, Texas; Boulder, Colo.; Chicago; Dallas; Denver; Houston; Los Angeles; Miami; Philadelphia; Riverside, Calif.; San Francisco; Seattle; St. Louis; and select areas of New York and New Jersey. By year's end, AT&T is scheduled to have it in 50 markets.

In Nov. 2012, AT&T announced a $14 billion investment in its wireless and wireline IP broadband networks and new initiatives, which executives said would include a security solution. AT&T imagines a time, soon, when users' mobile devices will communicate with their connected cars, as well as their homes.

"Eighty percent of the country currently isn't covered [by a security solution] because there hasn't been an affordable solution," Ralph de la Vega, CEO of AT&T Mobility, said during the Webcast. "I see a huge growth opportunity, on top of huge data growth."


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